Lead Generation Media Buyer (Social & Native)

About Insightics

Insightics is a performance-driven digital marketing company specializing in lead generation and affiliate-based acquisition models. We work across competitive verticals and focus on building scalable, data-driven media buying strategies with a strong emphasis on lead quality and profitability.

We are looking for an experienced Lead Generation Media Buyer to join our team full-time. This role focuses on buying and scaling traffic across Meta and Native channels, within an affiliate lead generation (CPL) model.

This is a hands-on role for someone with a proven track record in performance marketing who knows how to manage, optimize, and scale campaigns end-to-end.

• Plan, Make creatives, launch, and scale paid media campaigns across Social platforms (Meta, TikTok, etc.) and Native platforms (Taboola, Outbrain, etc.)
• Manage daily media buying operations: budgets, bids, targeting, and creatives
• Optimize campaigns toward CPL, lead quality, and ROI
• Work within an affiliate lead generation model, focusing on performance and scalability
• Analyze funnel performance and data to continuously improve results

• Minimum 4 years of proven hands-on experience in media buying
• Strong experience with lead generation campaigns
• Proven experience buying traffic on Social and Native channels
• Solid understanding of affiliate marketing, specifically lead generation (CPL) models
• Strong analytical skills and data-driven mindset
• Experience managing budgets independently with full ownership of performance
• Ability to work full-time from our BSR Ramat Gan office

• Experience in competitive verticals (finance, insurance, loans, etc.)
• Familiarity with tracking, attribution, and postback-based setups
• Experience working with affiliate networks or direct advertisers

• Full-time position in a fast-growing performance marketing company
• High level of ownership and impact
• Competitive salary based on experience
• Opportunity to work with large budgets and advanced funnels
• Professional, data-driven, and ambitious team environment