Marketing Communications Manager (MarCom) - 904815

Company Description

Spear, founded in 2017 and based in Tel Aviv, develops and manufactures the Viper family of advanced Unmanned Aerial Systems (UAS) for leading defence forces.

As the leading system house in Israel for tactical UAS focusing both on the battalion echelon and submarines, we provide end-to-end system development from concept and design through integration and field testing - delivering AI-powered loitering systems that give any combat unit an “inherent air force” with minimal training.

Our multidisciplinary teams work across hardware, software, computer vision, artificial intelligence, communications, navigation, motion control, and electro-mechanics.

As we continue to grow rapidly, we are looking for talented team players to join our success.

Job Description

We are looking for a Marketing Communications (MarCom) Manager to lead and manage the company’s marketing communications activities across all channels, in Israel and globally.

This role carries end-to-end responsibility for the company’s brand presence, messaging, and visibility, and involves close collaboration with management, sales, and external partners.

You will be responsible for the following:

• Lead and execute the company’s marketing communications strategy across all channels (web, social media, PR, conferences, exhibitions, etc.), with a strong hands-on, execution-driven approach
• Management and coordination of external vendors and subcontractors across all marketing activities, including exhibitions, video editing, social media, employer branding, conferences, website management, and more.
• Full ownership of the company website – content management, updates, user experience, and coordination with external vendors
• Planning and execution of international and local exhibitions, conferences and trade shows – logistics, branding, marketing materials, and on-site presence
• Organization and management of conferences, customer events, and marketing activities
• Management of social media channels, with a strong focus on LinkedIn – content creation, publishing, and employer branding
• Creation and editing of marketing materials such as presentations, brochures, product datasheets, press releases, and corporate content
• Close collaboration with sales, management, R&D, and external suppliers
• Ensuring consistent brand language and visual identity across all communication channels
• Ensure brand consistency and compliance with security, export, and confidentiality constraints
• Monitoring performance and continuously improving marketing communication activities

Requirements:

• 3–5+ years of experience in Marketing Communications / B2B Marketing (advantage for defense, aerospace, or high-tech industries)
• Proven experience managing exhibitions and international conferences
• Experience managing websites and digital content
• Hands-on experience managing business social media channels
• Excellent written and verbal communication skills in English (Hebrew – advantage)
• Strong organizational skills, ability to manage multiple tasks, and meet deadlines
• Independent, proactive, and highly collaborative team player

Advantages

• Experience in defense or aerospace industries
• Experience working with global markets
• Familiarity with marketing automation tools