PPC manager (Google) - AdTech

Company Description

Reacheffect LTD is a world-leading advertising platform that connects businesses to their target audiences through advanced distribution channels. We offer cutting-edge solutions for advertisers to maximize campaign performance and for publishers to efficiently monetize their inventory. Our dedication to innovation and results-driven strategies has made us a trusted name in the AdTech industry. Join a team passionate about driving success through technology and creativity.

Role Description

This is a full-time remote role for a PPC Manager specializing in Google Ads. The PPC Manager will be responsible for creating, managing, and optimizing PPC campaigns to drive traffic, generate leads, and achieve measurable marketing results. Daily tasks include campaign setup, keyword research, performance analysis, bid management, and aligning PPC strategies with larger marketing goals. The role involves collaboration with internal stakeholders and leveraging data analytics to inform decisions and enhance performance.

Qualifications

• Strong expertise in Digital Marketing and PPC practices, with a focus on Google Ads management
• Experience in Social Media Marketing and Lead Generation to align campaigns with wider marketing strategies
• Proficiency in Web Analytics tools to monitor campaign performance and define areas of improvement
• Solid background in Marketing to design and execute effective strategies
• Excellent written and verbal communication skills, as well as analytical thinking and attention to detail
• Experience in the AdTech industry or working with advertising platforms is a plus