Creative And Marketing Lead

Company Description

Taglit-Birthright Israel provides transformative journeys to Israel for Jewish young adults worldwide. Through its flagship 10-day educational trips, Birthright Israel has welcomed over 900,000 participants, fostering personal growth, community connections, and lasting memories. In addition to its signature program, the organization offers immersive experiences, including volunteer opportunities, internships, career development, and fellowships, enabling young adults to connect with Israel on personal and professional levels. The BEYOND alumni network continues to support participants in fostering meaningful relationships post-trip. The mission of Taglit-Birthright Israel is to strengthen Jewish identity, community, and ties to Israel through these impactful initiatives.

Role Description

This is a full-time, on-site Creative and Marketing Lead role based in Israel. The Creative and Marketing Lead will develop and execute marketing strategies, oversee branding initiatives, and manage creative content to promote Birthright Israel's programs and mission. Responsibilities include leading a team of marketers and creators, collaborating with internal stakeholders, and ensuring alignment with organizational goals. The role also involves working on campaigns, designing innovative marketing materials, and developing engagement strategies for diverse audiences.

Qualifications

• Proficiency in marketing strategy, digital marketing, and content marketing
• Strong creative and content development skills, including copywriting and visual content creation
• Experience in team management, leadership, and collaboration
• Knowledge of branding, social media platforms, and user engagement strategies
• Excellent communication, organizational, and project management skills
• Ability to work effectively in a fast-paced, dynamic environment
• Familiarity with the target audience and passion for the mission of Birthright Israel
• Bachelor's degree in marketing, communications, or a related field; advanced degree is a plus
• Previous experience in a similar role or within a cultural/educational organization is desirable