Sales & Lead Conversion Specialist (Healthcare)

Clinic: INNMAP – Personalized Medicine Clinic

Location: Israel (Hybrid / Remote depending on candidate)

Languages: Hebrew – mandatory | Russian – strong advantage | English – advantage

Reports to: Medical Director

Works closely with: Executive Administrator (operations) + digital marketing partners

Position Summary

INNMAP is a boutique personalized medicine clinic. We are a small early-stage team (startup environment) and are currently looking for a Sales & Lead Conversion Specialist who will take full ownership of our lead follow-up and conversion process.

This role is ideal for someone who is confident with sales, enjoys working independently, and can communicate complex healthcare services clearly and ethically - helping potential patients understand how INNMAP can support them and guiding them toward booking a consultation.

Key Responsibilities

1) Lead contact & qualification (main responsibility)

Call inbound leads and respond to inquiries (WhatsApp / phone).

Conduct the first conversation professionally and empathetically.

Understand the lead’s needs and assess relevance to the clinic’s services.

Explain INNMAP’s approach and available services clearly and accurately.

Handle objections (price, hesitation, “just curious”, “need time to think”) with confidence and sensitivity.

2) Conversion & follow-up process

Book consultations and guide patients through the next steps.

Perform structured follow-ups (including re-engagement of inactive leads).

Maintain high-quality communication and patient experience.

3) CRM ownership (daily work)

Document all interactions in CRM (status updates, call summaries, next steps).

Keep lead pipeline clear, organized, and up-to-date.

Provide weekly status updates and reporting on conversion metrics.

4) Product knowledge & continuous learning

Learn INNMAP services deeply (precision/personalized medicine, lab testing, medical coaching approach).

Develop the ability to “translate” medical concepts into patient-friendly language.

Work closely with the Medical Director to ensure correctness and alignment with clinic values.

Required Experience & Skills

Proven experience in sales (B2C strongly preferred; healthcare/wellness is a plus).

Confident phone communication skills: ability to lead conversations, build trust, close.

Strong self-management: ability to work independently and consistently follow process.

Comfortable working with CRM and structured pipeline tracking.

High level of responsibility, maturity, and ethical approach (healthcare setting).

Excellent Hebrew communication skills (spoken and written).

Preferred

Russian language.

Experience in healthcare / clinics / wellness / nutrition / medical services.

Experience selling higher-value services (not quick “cheap” sales).

What Success Looks Like

High response rate and consistent lead follow-up.

More leads converted into paid consultations.

Well-managed CRM with clear pipeline status.

Leads feel respected, informed, and supported - even if they decide not to continue.