Product Content Manager (Hands On)

Role Overview

We’re looking for a hands on Product Content Manager to own all product related content across InfluencerMarketing.ai.

This role is responsible for turning every new feature, workflow, and AI capability into live content that drives understanding, adoption, and revenue.

You will work directly with Product, Growth, Sales, and Customer Success. When a feature goes live, your content goes live everywhere. This is not a strategy only role. You are expected to personally create and publish the assets.

Own product related content end to end.

Create and publish content for every product and feature launch across:

Website and landing pages

In platform product copy and feature descriptions

Email newsletters and lifecycle emails

Sales decks, one pagers, and enablement assets

Short product videos and explainers

Performance marketing copy and messaging angles

Translate product features into clear, conversion focused value for enterprise brands, agencies, and SMBs.

Work closely with Product to understand new capabilities and turn them into usable content quickly.

Support Growth and Performance teams with fast, relevant messaging for campaigns and tests.

Continuously update and improve existing product content based on feedback, usage, and performance.

Ensure Sales and Customer Success always have up to date product materials.

This is not a pure product marketing or research role.

This role does not focus on high level positioning frameworks or long strategy documents.

Success is measured by shipped content, not presentations.

3+ years in a hands on content role within B2B SaaS, MarTech, AdTech, or similar.

Proven experience creating product focused content that drives adoption or conversion.

Strong writing and editing skills with an ability to simplify complex products.

Experience working with CMS, email platforms, and basic video or presentation tools.

Comfortable working fast, shipping v1, and iterating.

Must be able to show recent examples of content they personally created and published.

Experience in influencer marketing, performance marketing, or AI driven platforms.

Experience working with enterprise sales or agency clients.

Familiarity with product launches and lifecycle marketing.

High ownership, hands on role with real impact.

Direct influence on product adoption and revenue.

Fast paced environment with constant shipping.

Competitive compensation and growth opportunities.