User Acquisition Lead, monday Service

Description

We are monday.com, a global software company transforming how businesses run. monday service is our service management product, built to support IT, HR, facilities, and business operations teams on one powerful platform.

With over 2,500 employees worldwide, we grow by prioritizing transparency, ownership, and impact. We care about what you build and move forward, not the hours you clock.

monday.com is looking for a User Acquisition Lead to join monday service and build our acquisition engine from scratch. This is a senior individual contributor role within a newly formed marketing organization dedicated exclusively to monday service.

You will be based in Tel Aviv, Israel.

About The Role

• Own user acquisition for monday service end to end, from strategy to hands-on execution
• Plan, launch, and optimize large-scale paid acquisition campaigns across Google Ads, LinkedIn, Meta, and additional channels
• Build and manage multi-touch acquisition funnels across the full user journey, from awareness to in-market and conversion
• Deeply analyze funnel performance, cohorts, and conversion metrics
• Turn complex data into clear insights that drive decision making and optimization
• Own reporting, experimentation frameworks, and performance narratives
• Partner closely with product, sales, and content teams to align messaging and funnel stages
• Leverage AI tools and emerging technologies to improve efficiency, targeting, and performance
• Build processes, playbooks, and measurement frameworks from scratch
  
  

• 5+ years of hands-on experience in performance marketing or user acquisition
• Proven expertise in Google Ads, LinkedIn Ads, and Meta Ads
• Strong analytical skills with the ability to read funnels, understand numbers, and extract actionable insights
• Deep understanding of multi-touch funnels and lifecycle-based acquisition
• Experience working with complex datasets and performance metrics
• Experience in B2B SaaS, advantage for service management or enterprise products
• Builder mentality with high ownership and execution skills
• Team player who thrives in cross-functional environments
• Strong English communication skills, written and verbal