Senior User Acquisition Manager (Mobile Apps)

We are a fast-growing mobile apps company focused on building, acquiring, and scaling high-performing Android applications. Our portfolio includes multiple utility and consumer apps with a strong emphasis on performance marketing, monetization, and data-driven growth. We operate with a lean, ownership-driven culture where results matter and strong performers get real responsibility.

We are looking for a Senior User Acquisition Manager / Media Buyer to fully own paid acquisition for our mobile app portfolio. This is a hands-on, end-to-end role covering strategy, execution, optimization, creative direction, and scaling.

Responsibilities

• Own the full UA lifecycle (A–Z) for mobile apps.
• Plan, launch, optimize, and scale performance campaigns.
• Own budgets, bidding strategies, scaling, and optimization.
• Drive creative strategy and testing frameworks.
• Manage freelancers supporting UA execution.
• Analyze CPI, ROAS, LTV, retention, and funnels.
• Test and open new acquisition channels.
• Collaborate with product and monetization teams.
  
  

• 5+ years of hands-on experience in user acquisition / media buying
• Proven experience promoting mobile apps.
• Hands-on expertise in owning, optimizing, and scaling paid acquisition specifically for mobile apps on at least one major paid social platform, including Facebook (Meta), TikTok, or Snapchat.
• Strong analytical mindset and data-driven decision making.
• Ability to work independently with full ownership.