Marketing Operations Specialist

Intent IQ is an award-winning identity resolution company, recognized as the 2024 Best Identity Technology Company. Intent IQ delivers cookieless advertising solutions that drive exceptional campaign results for advertisers and maximize revenue for publishers. Powered by IIQ ID, we serve over 2 billion ads daily across 80,000+ websites and apps.

Backed by 170+ patents licensed by top industry players, our innovations include profile-based bidding, behavioral targeting, data monetization, and probabilistic cross-device targeting. Join us as we shape the future of cookieless advertising.

We are looking for a Marketing Operations Specialist to join our marketing team and work closely with the VP of Marketing. This is a hands-on, fast-paced role working with multiple teams across the company. The ideal person is highly organized, detail-oriented, and thrives on juggling different areas of marketing, including Digital, Marcom, and Operations.

The ideal candidate is detail-oriented, proactive, and eager to take ownership of day-to-day marketing operations while continuously learning and growing.

What you’ll be doing:

Website Management

• Monitor and maintain the company website to ensure smooth performance
• Work with external vendors (SEO, Webmaster, Designer etc’)
• Spot and resolve potential warnings or errors flagged by Google or other monitoring tools
• Regularly update content and visuals on the site, including press releases and news

Digital Marketing

• Linkedin- Maintain the company LinkedIn page, Schedule and upload posts , Track performance and engagement, Upload video content and support paid campaigns
• Google- Monitor campaigns and help optimize budget allocation to improve performance
• Digital Campaigns- On platforms like Reddit or AdExchanger, ensuring correct ad formats and placements

Analytics & Reporting

• Track performance of marketing activities across platforms
• Prepare regular reports for internal stakeholders

General Marketing Support

• Assist with day-to-day marketing tasks and conference preparation
• Assist with marketing operations and logistics as needed

Who you are:

• You have 2-4 years of experience in digital marketing or marcom/ marketing communications preferably in AdTech, SaaS, or other B2B companies targeting the US market
• Strong understanding of digital channels, including Google Ads, LinkedIn, and website content management
• Experience working with designers on visual marketing comms such as banners, presentations, landing pages etc'.
• Native level American English- exceptional writing and editing skills are a must
• Highly detail-oriented and organized, with a “close the loop” mentality
• Proactive, independent, and able to take ownership of projects
• Curious and eager to learn