Senior Product Lead (Retention & Product Excellence) 

Join us at Playtika (NASDAQ: PLTK), where we're driven by the belief life needs play. We’re on a mission to deliver infinite ways to play using cutting-edge technologies like AI and machine learning to craft immersive experiences that connect, inspire and entertain millions of players worldwide.

From our start as a small mobile games company founded in Israel to our current position as a publicly traded company and industry leader, we continue to be a dominant force in interactive entertainment. With a diverse portfolio of award-winning, category-leading Casual and Social Casino-themed games, including nine of the top 100 highest-grossing mobile games in the US, we're setting the standard for excellence.

Our success story is co-authored by a dynamic team of storytellers, strategists, creators and data scientists who thrive on innovation. We are home of the best, advancing an inclusive culture that embraces our core values and reflects our agile DNA.

With a strong financial foundation, disciplined operations, unwavering player-focused approach and relentless can-do spirit, we're well-positioned for sustained growth. If you're ready to join the driving force behind the evolution of interactive entertainment, we invite you to come play with us.

We are seeking an experienced and hands-on Senior Product Lead to drive the most critical KPIs in Bingo Blitz.

This role owns the entire Retention and Early Funnel challenge: improving Retention, Conversion, ARPI, and shaping the early player journey.

The Senior Product Lead serves as both:

• A decision maker and owner of the Retention Squad’s strategy, prioritization, and outcomes.
• A Product Excellence Leader who elevates product craftsmanship and mentors Product Managers across the studio.
  
  

• Business Impact
• Full ownership of improving core KPIs: Retention, Conversion, ARPI.
• Analyze player behavior and funnel dynamics, identify friction points, and design impactful, measurable solutions.
• Lead experiment planning, prioritization, and decision-making with autonomy.
• Maintain a strong focus on meaningful business results and rapid execution.
  
  

• Strategic Planning
• Build and execute a short-term plan focused on fast wins and KPI movement.
• Develop a long-term retention strategy addressing structural funnel opportunities and sustained performance improvement.
• Ensure clarity on expected outcomes and how success will be measured.
  
  

• Team Leadership & Culture
• Lead an empowered cross-functional squad including Economy, Monetization, Analytics, UX, and Product.
• Create clarity, alignment, and shared ownership of the retention problem space.
• Foster a culture of accountability, critical thinking, and data-driven decision making.
• Develop team members by modeling excellence in framing problems, prioritization, experimentation, and execution.
  
  

• Process & Execution Excellence
• Define effective work rhythms and operating principles that enable focus, speed, and transparency.
• Maintain a problem-first backlog with prioritization based on expected impact versus effort.
• Manage effort with R&D and squad partners, remove blockers, and ensure consistent execution.
• Encourage thoughtful experimentation without adding unnecessary process overhead
  
  

• Collaboration with Marketing
• Partner closely with UA and Marketing to maximize ROI on marketing spend and ensure optimal progression through the early funnel.
• Build shared frameworks for assessing traffic quality, cohort behavior, and acquisition-to-activation performance.
• Align onboarding and early gameplay experiences with marketing messaging and player expectations.
• Identify funnel opportunities influenced by specific cohorts or marketing channels.
  
  

• Funnel Optimization & Measurement
• Lead interpretation of early-player behavior and identify drop-off drivers.
• Collaborate with Analytics to measure experiment outcomes and uncover funnel insights.
• Ensure decisions are grounded in strong economic and monetization thinking.
• Maintain a holistic understanding of the player journey across acquisition and in-game interactions.
  
  
Product Excellence Lead

• Product Craft & Methodology
• Define and champion product methodologies suited for gaming, including discovery, experimentation, KPI frameworks, and economic reasoning.
• Own and maintain the Product Playbook, Best Practices, and Experiment Library to raise the professional standard across teams.
  
  

• Mentorship & PM Development
• Mentor Product Managers through sparring, problem framing, prioritization guidance, and hypothesis-driven thinking.
• Drive consistent improvement in documentation, decision-making quality, and analytical depth.
  
  

• Hands-On Product Expertise
• Apply deep understanding of game economy, player psychology, LiveOps, KPIs, and funnel design.
• Act as a thought partner in strategic studio discussions and planning cycles
  
  

• 5+ years of product management experience, preferably in gaming.
• Proven ability to drive measurable KPI improvements.
• Hands-on analytical capability, including experimentation and funnel analysis.
• Experience leading cross-functional teams and making autonomous product decisions.
• Strong collaboration skills with Economy, Monetization, Analytics, UX, and R&D.
• Experience mentoring Product Managers or improving product processes.
  
  

• Strong structured thinking and problem-solving skills.
• Ability to influence across teams and disciplines.
• Clear and persuasive communication and storytelling abilities.
• Comfort operating under ambiguity and making decisions with incomplete information.
• High ownership mindset, urgency, and consistent focus on outcomes.
  
  

• Direct ownership of the studio’s most influential KPIs.
• Combination of high-impact execution with organization-wide product leadership.
• Opportunity to shape product practices in a global gaming studio.
• Work in an empowered environment alongside top talent in Economy, Monetization, Analytics, UX, and Product.
• Reports directly to Director of Product.