E-commerce Optimization Analyst

We’re looking for someone who lives in analytics, spots friction fast, and turns data into real conversion wins. If you love testing, iterating, and owning outcomes, this is your role.

What You’ll Own

• Improve our e-commerce funnel using insights from GA4, GSC, and testing tools
• Extract analytics and derive insights
• Run continuous A/B tests (e.g., layouts, CTAs, meta titles)
• Segment user behavior and shape navigation, menus, and page flows
• Keep a clear, actionable optimization roadmap aligned with leadership
• Oversee UX, SEO, and data inputs to focus on high-impact pages

Skills

• Expert with GA4, Google Search Console, and VWO (or similar tools)
• Able to turn insights into decisions, fast
• Familiarity with design collaboration tools like Figma. 
• Strong understanding of on-page SEO & metadata optimization 

Experience 

• 3+ years improving e-commerce performance
• 2+ years running A/B tests and CRO programs
• 2+ years working with SEO and metadata optimization

Why Join Us

We are The Tour Guy, the leading provider of unforgettable tours and authentic experiences for English-speaking travelers exploring Europe and the U.S.A. Our mission is simple: to help people make the most of life by immersing themselves in destinations, culture, and learning.