AI Marketing Specialist

About High Lander

High Lander provides drone fleet and uncrewed traffic management software solutions to clients around the world. Our platforms empower people to take full advantage of drone technology while providing authorities with the tools they need to maintain safety in the sky.

We’re looking for a creative, independent, and AI-driven Marketing Specialist to join our team.

In this role, you’ll leverage the latest AI tools and techniques to design, execute, and optimize diverse marketing initiatives – from high-impact campaigns and standout events to data-driven performance improvements.

This is a unique opportunity to shape how marketing is built and scaled with AI in a fast-growing aviation-tech company. If you love experimenting with new technologies, moving fast, and turning innovative ideas into measurable results – this role is for you.

Responsibilities

• Lead and optimize digital marketing campaigns across LinkedIn, Facebook/Instagram, Google Ads, and Outbrain.
• Build and manage the company website and landing pages (Wix), ensuring strong SEO and smooth integrations, in collaboration with our designer.
• Leverage AI tools to create marketing assets (visuals, video, campaign materials), streamline workflows, enhance productivity, and analyze marketing performance data.
• Develop creative concepts for campaigns (video and static), shaping narratives and storytelling in collaboration with content writers, designers, and external vendors.
• Operate marketing automation and email platforms (HubSpot/Mailchimp) to run targeted campaigns and segmented communications.
• Analyze campaign and website performance and translate insights into actionable improvements.
• Lead the creative and operational aspects of conferences and events – from booth concept and marketing materials to attendee experience, logistics, and budget coordination.
• Manage professional collaboration with internal team (design, content) and external partners (PR, video, production).

Requirements

• 2+ years of hands-on marketing experience, including proven experience in a tech startup environment – a must.
• Practical mastery of AI tools for content, productivity, and marketing analytics – a must.
• Excellent storytelling and messaging skills in English (native or near-native level).
• Proven track record in managing multi-channel digital campaigns (LinkedIn, Meta, Google Ads, Outbrain).
• Strong knowledge of SEO & SEM best practices and tools - Advantage.
• Hands-on experience with Wix websites and landing pages.
• Strong analytical skills (experience in Google Analytics, Tag Manager, Looker Studio - Advantage).
• Experience managing cross-functional collaboration with internal teams and external vendors.
• Creative, detail-oriented, and business-minded, with the ability to thrive in a fast-paced startup environment.

Submit your CV to: jobs@highlander.io

*Only suitable applicants will be contacted.