User Acquisition Manager

We are building the future of digital entertainment — an innovative platform that combines seamless gaming experiences with an advanced rewards system, allowing users to play casual games, cash out earnings, and win real prizes.

We are looking for a highly motivated and skilled Mobile User Acquisition Manager to lead our user growth efforts and have a direct impact on the company’s success.

In this role, you will be responsible for developing and managing data-driven acquisition campaigns to attract high-value users to our platform.

You will work closely with a dynamic team of creatives, product managers, and data experts, driving innovative strategies to meet ambitious growth goals.

Responsibilities

Develop, launch, and optimize mobile user acquisition campaigns across leading platforms including Google, Meta (Facebook/Instagram), TikTok, DSPs, Moloco, AppLovin, Unity, and more

Monitor and analyze campaign performance to maximize ROI and achieve user growth KPIs

Conduct extensive A/B testing on creatives, targeting, and user funnels to continuously improve performance

Collaborate closely with creative teams to produce compelling, audience-tailored ad content

Manage and optimize advertising budgets to ensure cost-efficient user acquisition

Use mobile analytics tools to generate insights, reports, and actionable recommendations

Stay up to date with industry trends, platform changes, and competitor strategies to maintain a competitive edge.

Report directly to the Marketing Manager and play a key role in driving innovation within the digital entertainment space

Requirements

At least 4 years of proven experience in mobile user acquisition

Strong preference for experience in entertainment, gaming, or Play-to-Earn (P2E) applications

Demonstrated success in driving scalable, measurable user acquisition campaigns

Deep understanding of mobile advertising challenges and opportunities

Hands-on expertise with mobile advertising platforms including Google Ads, Meta Ads, TikTok Ads, DSPs, Moloco, AppLovin, and Unity — mandatory

Proven experience working with mobile analytics and attribution tools such as Adjust, AppsFlyer, and Firebase

Strong analytical skills with the ability to interpret complex data and make data-driven decisions

Creative mindset with a sharp eye for identifying effective advertising strategies

Excellent project management, communication, and cross-functional collaboration skills

Bachelor’s degree in Marketing, Business Administration, or a related field — an advantage