Campaign Manager

Campaign Manager (TikTok / App Campaigns)

We are looking for a talented and driven Campaign Manager with 1–4 years of hands-on experience in managing performance marketing campaigns, specifically on TikTok and/or App-focused advertising platforms.

The ideal candidate is analytical, fast-learning, and highly performance-oriented, with a strong understanding of international traffic and user acquisition.

Key Responsibilities:

• Plan, launch, and optimize paid campaigns on TikTok Ads and/or app-acquisition platforms.
• Manage user-acquisition strategies across multiple international GEOs.
• Analyze campaign performance, identify opportunities, and drive continuous improvement to maximize ROI.
• Collaborate closely with the creative team to develop high-performing ad assets based on data.
• Manage and allocate budgets efficiently while maintaining KPI targets.
• Conduct ongoing A/B tests to improve creatives, audiences, and overall campaign performance.
• Stay up to date with platform trends, features, and industry best practices.

Requirements:

• 1–4 years of experience in performance marketing campaign management.
• Proven experience with TikTok Ads and/or app-install campaigns.
• Strong analytical skills and high proficiency with data tools (Excel/Sheets, analytics dashboards, trackers).
• Ability to work independently, multitask, and handle fast-paced environments.
• High level of English (written and spoken).

Advantages:

• Previous experience in international markets.
• Experience with MMPs (AppsFlyer, Adjust, Branch).
• Experience with additional platforms such as Meta, Google, or other UA networks.
• Background in performance-driven verticals.