Technical Product & Customer Marketer

Location: Tel Aviv, Israel (Onsite)

Reports to: VP of Marketing

About the Role

We’re looking for a Technical Product & Customer Marketer to drive how we communicate the value of our products to the market. This is a senior individual contributor (IC) role - ideal for a technically fluent marketer who excels at storytelling, content creation, and sales enablement. You’ll collaborate closely with Product, Engineering, and Customer Success to build positioning, messaging, and proof-driven collateral that empower our Sales, Sales Engineering (SE), and CSM teams.

A core part of your mission will be to turn customer success into market credibility by surfacing data-driven proof points (usage metrics, performance gains, reductions in CVEs issued, and ROI improvements) and transforming them into compelling stories and assets that accelerate sales and strengthen trust in Terra’s platform.

What You’ll Do

• Develop Positioning & Messaging: Translate complex cybersecurity and SaaS concepts into differentiated, data-backed narratives for both technical and executive audiences.
• Create Customer Proof Assets: Build and scale the content engine for customer proof - including case studies, success stories, testimonials, videos, and reference programs.
• Design and Maintain Demo Environments: Partner with Product and SE teams to showcase real customer scenarios through hands-on demo systems that illustrate impact and value.
• Build Sales Collateral: Produce clear, persuasive materials such as product briefs, solution guides, competitive battlecards, and presentations that align field messaging with product reality.
• Enable Field Teams: Deliver tools, training, and messaging frameworks that help Sales and SEs engage prospects and customers with clarity and confidence.
• Collaborate Cross-Functionally: Partner with Product, Customer Success, and Research to ensure that customer insights and proof points inform positioning, roadmap discussions, and campaigns.
• Drive Customer Advocacy: Establish scalable processes to identify and amplify customer advocates across campaigns, events, and media channels.

Who You Are

• 8–10+ years of experience in product marketing, customer marketing, or technical marketing - with a strong background in cybersecurity and SaaS.
• Deep technical fluency - able to understand and communicate complex product architectures, data flows, and security outcomes.
• Proven ability to extract and package measurable customer proof points that drive credibility and sales momentum.
• Exceptional writing and storytelling skills - able to distill complexity into accessible, compelling narratives.
• Highly collaborative and comfortable working across Product, Engineering, Sales, and Customer Success.
• Operates with a hands-on, executional mindset and thrives in an IC role with wide organizational impact.
• Strong presentation skills for both technical and business audiences.

Nice to Have

• Experience in managed security services (MSSP, MDR, or SOC).
• Familiarity with building interactive demo systems or product simulations.
• Experience with tools for story mining and testimonial management.

Why Join Terra Security

Terra Security is on track to become the next breakout cybersecurity company. As the winner of the 2025 AWS + CrowdStrike + NVIDIA Cybersecurity Startup Accelerator, Terra has already earned recognition from the most powerful names in modern security. The company has raised $38 million to date, including a $30 million Series A led by Felicis Ventures with participation from Dell Technologies Capital, Silicon Valley CISO Investments (SVCI), SYN Ventures, LAMA Partners, and Underscore VC.

With such high-profile investor validation, rapid growth, and a vision tightly aligned with what customers and analysts demand, Terra is building something industry-changing. This is the place for people who want to shape the future, move fast, and help define the next iconic cybersecurity company.

Our VP of Marketing is building an AI-native marketing team that is nimble, strategic, and deeply hands-on. Partnering with an exceptionally strong leadership foundation across the company, she is developing the systems, operating rhythms, and cross-functional alignment needed to scale. This includes establishing modern, AI-driven workflows, shaping a unified go-to-market motion, and creating the programs and narratives that accelerate growth and strengthen Terra Security’s category position. This is the future of Marketing and we want you to join us.

This is an incredible opportunity to define how we prove our value to the market. As a senior IC reporting directly to the VP of Marketing, you’ll bridge product depth with customer credibility - creating the stories, data, and assets that help customers, prospects, and the market see the full impact of Terra’s technology.