Content and Social Media Marketing Manager

Grab your cape, become a SuperHyro!

Hyro, the leader in Responsible AI Agents for Healthcare, enables health systems to safely automate workflows and conversations across their most valuable platforms, services, and channels—including call centers, websites, SMS, mobile apps, and more. Hyro's clients, which include Intermountain Health, Baptist Health, and Hackensack Meridian Health, benefit from AI agents that are fully HIPAA-compliant, fast to deploy, easy to maintain, and simple to scale—generating better conversations, successful patient outcomes, and revenue-driving insights.

What Are We Looking For?

You’re a creator at heart. Words, visuals and stories, they all come naturally to you. You have a sharp eye for detail , you notice when captions fall flat or when a blog headline could sing just a little louder. That’s why you’ll make an incredible Content and Social Media Manager at Hyro.

You’re obsessed with creating, writing, filming, and posting. You bring ideas to life through blog articles, videos, newsletters, and social posts that people genuinely connect with. You’re not afraid to be the face or voice behind the brand when creativity calls. AI-savvy, organized, and always two steps ahead, you keep the content engine running smoothly, managing editorial calendars and freelancers while optimizing performance and testing new tools and formats. You know how to balance creativity with consistency, ensuring Hyro’s voice shines across every channel.

Does this sound like you? It’s time to grab your cape and join the SuperHyros

Responsibilities:

• Write, edit, and publish high-quality, engaging content across multiple formats—including blog articles, social posts, newsletters, videos, ads, and campaign assets—that drives reach, engagement, and brand awareness.
• Ensure all content reflects Hyro’s brand voice, positioning, and tone, while repurposing existing materials into engaging formats across channels
• Collaborate with internal stakeholders to develop stories that highlight company milestones, customer success, product features, and thought leadership.
• Manage Hyro’s social media presence across LinkedIn and other relevant platforms.
• Collaborate with design, demand generation, and partnerships teams to create compelling assets and ensure unified storytelling across all channels, including social media.
• Monitor trends, conversations, and performance metrics to inform strategy and optimize results
• Own the editorial and social media calendars, ensuring alignment with broader marketing campaigns and company initiatives.
• Manage workflows, timelines, and freelancer assignments to maintain consistent, high-quality delivery.
• Explore new formats, tools, and AI-powered platforms to enhance creativity, productivity, and overall content performance.
• Monitor SEO and GEO performance, leveraging insights to optimize content for visibility, traffic, and engagement.
  
  

• 2+ years of experience in content marketing, social media management, or a similar role within B2B SaaS technology (health tech an advantage).
• A highly creative mindset with the ability to translate ideas into clear, original content across formats.
• Strong writing, editing, and storytelling skills with a clear understanding of brand voice and tone
• Proven ability to create engaging written, visual, and video content across multiple channels and formats, including on-camera representation when needed.
• Experience managing content calendars, coordinating workflows, and collaborating with cross-functional teams and freelancers.
• Familiarity with SEO and GEO performance monitoring, analytics tools such as Google Analytics and HubSpot, and optimization techniques to inform strategy and improve results.
• Highly organized, proactive, and comfortable managing multiple priorities in a fast-paced environment.
• Curiosity and agility with AI-powered tools, always exploring new platforms and technologies that enhance creativity and content performance.
• Native English proficiency.
  
  

• Experience in healthcare, digital health, or AI-driven technology
• Knowledge of HubSpot and other content performance or marketing automation tools.
• Familiarity with SEO strategy development, keyword research, and content optimization best practices.
• Basic proficiency with podcast or video editing tools
• Experience managing or briefing freelance writers, designers, or creative agencies.
• Understanding of how content supports demand generation and customer engagement throughout the marketing funnel.