Brand Manager – iHerb (Humanz)

Location: Remote (Israel)
Working Hours: 8:00 AM – 5:00 PM EST / 10:00 AM – 19:00 ILS to align with iHerb teams and
local partners.
About Humanz:
Humanz is a leading startup in the creator economy space. We are transforming how brands
and influencers collaborate globally using proprietary technology and AI solutions.
Position Overview:
We are looking for a proactive Brand Manager to lead all marketing, campaign, and partnership
activities for iHerb in the Israeli market. This role involves managing the brand’s local strategy,
executing influencer campaigns, monitoring performance, and coordinating with cross-functional
teams to strengthen iHerb’s presence and drive growth.
Key Responsibilities:
● Brand Strategy & Campaign Execution
○ Develop and implement the local brand strategy for iHerb in Israel.
○ Manage influencer campaigns from planning to execution, ensuring alignment
with brand goals and maximizing ROI.

○ Collaborate with internal teams, agencies, and influencers to ensure smooth
campaign delivery.

● Community & Partnership Management
○ Identify relevant online communities (Facebook, Telegram, Instagram) and
propose collaboration opportunities.
○ Build relationships with key influencers and community managers to expand
brand reach.

● Performance Tracking & Reporting
○ Monitor campaign and brand performance using analytics tools.
○ Prepare regular reports with actionable insights and recommendations for
optimization.
● Market Research & Insights
○ Track competitor activity, market trends, and local consumer behavior.
○ Use insights to inform creative and strategic decisions for campaigns and
partnerships.

● Collaboration & Communication

○ Work closely with the iHerb team, internal Humanz teams, and external partners
to ensure all campaigns and initiatives run smoothly.

Requirements

Qualifications & Skills:
● Bachelor’s degree in Marketing, Business, Communications, or a related field.
● 3–5 years of experience in brand management, marketing.
(experience with the Israeli market is a plus).
● Strong understanding of digital marketing, and community
engagement.
● Analytical and data-driven mindset with creative problem-solving skills.
● Excellent communication skills in Hebrew and English.
● Strong organizational and project management skills; able to handle multiple campaigns
simultaneously.
● Knowledge of social media platforms, digital advertising tools, and analytics software.