Facebook Ads Specialist | Performance Ads Manager

CRM Hike —CRM Hike is designed to grow businesses for everyone. We are committed to bringing you the best CRM software with a focus on reliability, customer service and uniqueness. Founded in 2014 by Mr. Vikas Chaudhary, CRM Hike has come a long way since its inception. Today, we serve customers all over the world and are excited to be a part of the CRM space in the software industry.

Key features: Manage clients, calendars, emails, recruitment sales pipeline, invoices, client/candidate interactions.

We’re Looking For: Facebook Ads Specialist | Performance Ads Manager who will be responsible for managing company Facebook ad campaigns and crafting highly converting ad creatives. This role is involved in the entire campaign cycle from start to finish. This includes creating and testing new ads, and targeting options, launching, and overseeing campaigns, and scaling budgets while maintaining targeted KPIs.

What You’ll Be Doing:

• Set up, manage, analyze, and scale Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spending optimized for sales growth while hitting strict ROI goals.

• Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversions.

• Monitor and optimize ad performance across all campaigns to ensure consistent ROI and respond promptly to performance fluctuations.

• Perform regular tracking and analysis of the performance of each campaign.

• Prepare and deliver performance reports identifying successes and opportunities for improvement.

• Troubleshoot blockers to scale ad spend.

• Stay up-to-date on our offers, paid social media best practices, and our competitive landscape.

• Monitor all active ad campaigns to ensure they meet KPI requirements.

• Track and analyze the data for each individual campaign, and the campaigns against each other.

Must Have:

• Experience: 3+ years experience years with online advertising (Meta Ads & Google Ads).

• Experience directly managing daily budgets of $5-10K/day minimum.

• Ability to work at an extremely fast pace with competing priorities.

• Proven track record of hitting or exceeding CAC, ROAS, or MER targets across multiple funnel stages.

• Comfort navigating both manual and automated bidding strategies, with strong segmentation chops.

• Deep understanding of conversion tracking, attribution models, and pixel/events setup.

• Experience collaborating with creative teams to align ads with intent.

• Clear communicator and sharp critical thinker you know when to go deep and when to go wide.

• Experience in ERP, CRM is an advantage.

• Strong knowledge of Google Analytics, Google Ads, Facebook, Ads Manager, and SEO tools.

Some of the perks:

Growth Potential:

• Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.

• Work towards our collective goals and earn up to 2 extra weeks of pay each month, based on the achievement of KPIs.

Learning Opportunities:

• You are encouraged to seek knowledge and share ideas. We place a huge emphasis on professional development.

• Remote/Flexible Schedule: time spent behind a desk is not as important as achieving results; the team cares about your work/life balance and operates on a Results Only Work environment

We are looking for Facebook Ads Specialist to support our mission in the technology sector. If you are confident in your skills and enthusiastic about this opportunity, please Apply with us now.