AI-First Digital Marketing Manager (Remote Opportunity)

Position: Digital Marketing Manager

Compensation: Upto $130K + up to 25% monthly bonus

Location: Remote

We’re searching for the 1 in 40,732 Digital Marketing Managers who’ve been held back by small budgets, not small talent—and we're ready to back them with unlimited creative tests and AI-powered resources to dominate every channel.

At Puffy, we're looking for a full-stack digital architect who doesn't just manage campaigns—you build revenue engines across Meta, Google and YouTube, while strategically guiding our Affiliate, SEO/GEO, SEM, and Email channels. This is your chance to own the entire digital growth ecosystem, backed by a budget that matches your ambition.

You'll be given total ownership of our multi-channel digital strategy, a world-class (and tax-free) lifestyle, and the AI-native toolbox to scale campaigns that others only dream about. This isn't another "performance marketing" role—it's the architect position for our global digital dominance.

• Compensation: A competitive and transparent salary of up $130K + up to 25% monthly bonus.
• Your Toolbox (AI-Native Advantage): While other companies are figuring out how to integrate AI into their marketing stack, we are rebuilding our entire growth engine around it. You will architect strategy in a truly AI-native environment, a competitive advantage few Digital Marketing Managers in the world will have.

At Puffy, we're not just offering a job. We're offering you a plan to realize your full potential:

1. Directly Architect the Strategy: You won't just execute—you will work directly with our Director of Marketing to design and own the entire digital growth engine across Meta, Google, YouTube, and emerging platforms, while collaborating with channel owners to optimize our integrated Affiliate, SEO, SEM, and Email ecosystem.
2. Act with Radical Freedom: We've eliminated the red tape that suffocates A-Players. You'll have the budget, the advanced AI-native stack, and the autonomy to test, innovate, and scale winning campaigns without layers of approval.
3. Experience True Impact: Work within an organization led by our Forbes Council Member CEO, gaining exposure to elite-level business operations and thought leadership. You will see the direct line from your data-driven optimizations to our multi-million dollar revenue stream, establishing Puffy as the premier luxury sleep brand on a global stage.

This role is for you if:

1. You have 5+ years of experience driving massive revenue impact for D2C brands (especially with Meta campaigns)
2. You have hands-on knowledge of Google Ads, YouTube, and other performance marketing platforms, with a track record of meeting or exceeding ROAS goals.
3. You're a cross-channel strategist who can seamlessly connect paid media with Affiliate, SEO, SEM, and Email initiatives to amplify overall marketing impact.
4. You see complex attribution data not as a report, but as a story waiting to be told
5. You're a creative-performance hybrid who can ideate compelling concepts AND optimize them to profitability
6. You thrive on aggressive testing and have turned "failed" campaigns into million-dollar winners
7. You're obsessed with finding untapped growth in competitive markets through emerging channels

The Puffy DNA:

We're restless, perpetually hungry, and fast-paced, driven by an unwavering belief that we can outperform any competitor — regardless of their size. Let's understand what success means for you:

1. Be the Owner: We don't hire employees; we welcome owners. You are given the autonomy to make decisions and the expectation to see them through. You proactively identify and solve problems beyond your defined role, because you're accountable for results — not activity.
2. Execute with Urgency: Our mission demands relentless speed and precision. We thrive in a high-stakes, dynamic environment by making thoughtful decisions quickly, acting decisively, and operating with a constant sense of purpose that separates us from the competition.
3. Demand Excellence: We are not here to do what's easy; we are here to solve the hard problems that others can't. You will push the boundaries of your craft and insist on the highest standards to deliver impactful results.
4. Go All-In: When the mission demands it, we rally as one team to cross the finish line. Critical projects require critical commitment, and here, going all-in means you'll grow faster, achieve more, and be part of wins worth working for.

Here's What Success Looks Like:

In 12-24 months, you will have built a world-class partnership engine and be working with complete location flexibility while leading global digital marketing strategy. You will look back at this as the moment your career transformed from being a great Digital Marketing Manager to being a true strategic owner of a global growth channel.

Your Objective: The First 90 Days:

We believe in empowering A-Players with clear, high-impact objectives from the start. Your primary objective for the first 90 days is to prove a new growth thesis for Puffy:

• Architect & Launch: You will have the autonomy to architect and launch a new, high-impact prospecting campaign from the ground up on a channel of your choice.
• Meet a Clear Target: The goal for this new campaign is clear and measurable: deliver $75,000 in directly attributed revenue from US customers with a minimum 2.5x Return on Ad Spend (ROAS).
• Build for Scale: This initial campaign is the foundation for future growth. Your strategy must demonstrate a clear, data-backed potential to scale to a $1M+ quarterly revenue run rate post-pilot.

The alternative is clear: another year in a role where your potential is capped with tactical tasks and your best ideas die in committee.

Ready to Shape Your Story?

Click "Apply" and take the first step.