Marketing Operations Specialist

About Ship4wd

Ship4wd is building a digital freight forwarding platform that makes global shipping simple for SMBs. Backed by ZIM, we combine technology with logistics expertise to give businesses clarity, confidence, and control over their supply chain.

We’re growing fast and looking for a Marketing Operations Specialist to join our team. If you’re organized, data-driven, and excited about building and optimizing the systems that power modern marketing—this role is for you.

The Role

As a Marketing Operations Specialist, you’ll be the hands-on owner of our marketing automation tools and processes. You’ll work closely with the marketing team to bring campaigns to life, making sure the right message reaches the right audience at the right time.

This is a role for someone with a foundation of direct experience of running campaigns and managing marketing systems. You’ll get to learn fast, experiment often, and help build the way for scalable marketing ops at Ship4wd.

What You’ll Do

· Manage and execute email campaigns end-to-end: setup, testing, segmentation, delivery, and reporting.

· Maintain and optimize workflows, lead scoring, and automation programs in HubSpot and Salesforce.

· Support the marketing team in campaign setup across digital channels (landing pages, forms, A/B tests, tracking, etc).

· Ensure data quality across CRM and marketing automation platforms, including list hygiene and enrichment.

· Partner with sales and product to align lead routing, qualification, and reporting.

· Track campaign performance, create dashboards, and surface insights that drive better decision-making.

· Stay current on marketing tech trends and suggest tools or processes to improve efficiency.

What You Bring:

· 2-3 years of experience in marketing operations or a related role.

· Hands-on experience with HubSpot and Salesforce (certifications a plus).

· Comfortable working with data - segmentation, reporting, and pulling insights (a plus).

· Strong organizational skills and attention to detail.

· Fluent/Native level of English

· Curiosity to learn new tools, processes, and best practices quickly.

· Ability to collaborate across teams (marketing, sales, product) and communicate clearly.

Why Join Us?

· Be part of a fast-growing global company backed by one of the world’s leading shipping lines.

· Own meaningful projects that directly impact growth.

· Work with a small, passionate marketing team where your ideas matter.

· Hybrid and flexible work environment.