Creative Copywriter

✨Creative Copywriter✨

Team: Go-To-Market (GTM) Design & Creative

Location: Tel Aviv, Israel

About the Role

One of the biggest high tech companies is looking for a Creative Copywriter to be the voice of their GTM initiatives. You're a storyteller at heart and a sharp, strategic writer who can craft everything from high-level campaign concepts -including generating creative ideas and concepts to writing catchy copy.

You will be a key creative writer, partnering directly with Designers, creatives and marketing specialists to shape the narrative and concepts for our projects. This role is responsible for executing and writing all copy for our creative needs, ensuring every word reflects the witty, helpful, and human tone of the brand. You will be the final editor for every asset that leaves our team, guaranteeing quality and consistency across all GTM communications.

What You'll Do:

• Write and direct all copy for a wide range of GTM projects, including campaign messaging, digital ad copy, video scripts, web content, and sales collateral.
• Partner with the designer & GTM leads on campaign concepts from the very beginning, ensuring a powerful and integrated story across visuals and copy.
• Establish and govern the messaging and tone of voice guidelines for all GTM communications, ensuring a consistent brand personality.
• Act as the final editor and proofreader for all creative assets, holding a high bar for grammar, style, and brand alignment.
• Collaborate with the Team Lead and project stakeholders on project timelines, briefs, and workflow to ensure a smooth and efficient creative process.
• Translate complex product features and business goals into clear, compelling, and user-centric language.

Who You Are:

• 2-3 years of experience in copywriting, with a strong portfolio showcasing your work on integrated campaigns for well-known consumer or tech brands.
• An exceptional writer, editor, and proofreader with a meticulous eye for detail.
• A strategic and conceptual thinker who can brainstorm and develop creative ideas that solve business problems.
• Proven experience in establishing and maintaining a brand's tone of voice.
• A highly collaborative team player, comfortable working closely with designers, project managers, and marketing stakeholders.
• Excellent communication and presentation skills, with the ability to articulate and defend creative choices.
• Experience working in a fast-paced environment and managing multiple projects at once.
• Familiarity with project management tools like Asana.

Bonus Points If You:

• Delve with AI on a regular basis
• Have experience writing for mobile apps or navigation technology.
• Love finding the perfect words to make a functional product feel fun and human.