UA Manager

Company Description

Liberty Pixel is a casual gaming company founded by industry veterans with a passion for creating fun and engaging games for players of all ages. Their flagship game, SkeeBoost, offers a unique take on the classic arcade game of skeeball, featuring boosters and a PvP mode. With colorful graphics, intuitive controls, and numerous challenges, SkeeBoost ensures an exciting gaming experience. The game will be available for both iPhone and Android and is set to be released soon. Liberty Pixel is dedicated to quality and innovation, aiming to become a leading developer in the casual gaming space.

Role Description

This is a full-time on-site role for a UA (User Acquisition) Manager located in South District, Israel. The UA Manager will be responsible for developing and executing user acquisition strategies, managing ad campaigns, analyzing data to optimize performance, and working closely with the product and marketing teams. Day-to-day tasks include budget management, A/B testing, and using various analytics tools to drive growth and improve ROI.

Qualifications

• Experience with User Acquisition, Ad Campaign Management, and Digital Marketing
• Strong analytical skills and experience with analytics tools such as Google Analytics/Firebase, Adjust, or AppsFlyer, Singular
• Skilled in A/B Testing and Performance Optimization
• Excellent verbal and written communication skills
• Ability to work collaboratively in a team environment
• Bachelor's degree in Marketing, Business, or related field preferred
• Previous experience in the gaming industry is a plus