DMC Lead (Digital, Media & Commerce)

About Unilever

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and

improve the lives of our consumers and the communities around us.

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all approach and instead we will equip you with the tools you need to shape your own

future.

Unilever Israel

Unilever Israel is one of the biggest FMCG players in Israel, with a unique portfolio of

global and local brands with categories in Foods, Personal Care, Beauty & Wellbeing

and Home care. The company has heritage brands which Israeli consumers admire for decades. Telma, Hellmann’s, Knorr, BB, Klik, Pinuk, Badin, Axe, Dove and more and part of our leading local brands. Israel has 3 manufacturing sites around the country as logistics centres located from north to south, and main office located at Lod. Most of our products are produced locally with a strong R&D team supporting innovation and business continuity.

Key Role Purpose:

Lead the marketing communications and digital transformation agenda in Israel.

Managing professional teams, driving 360° campaigns, leading eCommerce growth, and accelerating digital innovation across Go-To-Market units.

Main Accountabilities:

• Lead and develop the Marketing Communications team (digital, influencers, content, media).
• Plan and execute integrated 360° campaigns (online & offline) with agencies, production, and media partners.
• Drive digital transformation in marketing and sales by implementing advanced tools and new work methodologies.
• Manage and optimize eCommerce channels: Quick Commerce, B2B, and omnichannel.
• Analyze performance data, measure ROI, and continuously optimize results.
• Oversee media budgets and strengthen strategic business partnerships.
• Collaborate effectively with local functions and global teams.

Required Skills:

• Proven experience in leading teams and developing talent.
• Strong background in marketing communications, digital channels, and influencer management.
• Solid communication expertise with a data-driven, tech-oriented mindset.
• Experience in leading organizational digital transformation: new tools, change management, and cross-functional processes.
• Ability to translate business needs into digital and technological solutions (BI systems, AI tools, media platforms, measurement models).
• Experience working with global teams and external partners.
• Strategic planning, creativity, and forward-thinking.
• High proficiency in English.

Qualifications:

• Academic degree in Business, Marketing, Communications or related field.
• MBA or equivalent advanced degree – advantage