Offline Media Manager

Who We Are ?

At Zoom REI, we don’t settle for the ordinary - we challenge the status quo and make the impossible happen.

We're a leading one-stop-shop real estate investment company, specializing in the U.S. residential market. Our innovative approach blends strategic marketing investments and a proprietary system to uncover high-value opportunities, ensuring sustained profitability.

With operations across 6+ U.S. markets, we’ve built a unique model where acquisition, renovation, marketing, and finance come together under one roof - all managed from Israel with dedicated boots-on-the-ground teams in the U.S.

Why Zoom REI?

• Influence - Be part of a fast-paced, creative environment where ideas matter. Your perspective is not just welcome -it’s needed.
• Grow - Develop professionally as the company grows, with support for continuous learning and development.
• The Team – We’re in this together. We’re skilled, supportive, and fun - and we’re here to break boundaries as a team.

We believe in building a culture where “Doing the Impossible” is not a slogan - it’s how we operate every day.

Be Accountable For:

• Plan and execute strategic offline marketing campaigns across multiple channels, including TV (linear and CTV/OTT), radio, billboards, direct mail, and PPL.
• Manage partnerships with agencies, vendors, and platforms such as broadcasters, OTT/CTV services, and I Heart Radio.
• Optimize and expand marketing budgets, increasing the allocation for offline channels from 10-15% to 30-40%.
• Develop and implement creative messaging strategies tailored to each channel, ensuring alignment with brand objectives.
• Analyze campaign performance, conduct A/B testing, and refine strategies to maximize ROI.
• Collaborate with internal teams to integrate offline marketing efforts with broader company goals.
• Explore niche advertising opportunities and innovative strategies to engage target audiences effectively.

The Right Person:

• At least 3 years of significant experience managing offline marketing campaigns with a focus on high-impact, high-budget projects.
• Familiarity with offline channels such as TV, radio, and creative advertising.
• Strategic and performance mindset with the ability to connect campaign performance to business objectives.
• Ability to analyze campaigns performance, evaluation and collaboration with external agencies.
• Strong understanding of branding, messaging, and creative content adaptation for different media channels.
• Excellent organizational skills, capable of managing multiple projects in a dynamic environment.
• High level of English proficiency.
• Enthusiasm for innovation, adaptability, and a passion for learning.

Who You Are:

• A proactive thinker with the ability to lead initiatives and explore creative solutions.
• Open-minded and eager to learn about the American market and new marketing techniques.
• Strategic yet hands-on, capable of managing the entire campaign lifecycle from planning to execution.
• Experienced in performance-driven environments.