Demand Generation & ABM Manager

Israel - Marketing - Full-time

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Glassbox is looking for a talented and experienced Demand Generation & ABM Manager to join our Global team.

We are a leading force in shaping digital experiences. It helps organizations uncover digital issues, boost conversion rates, enhance accessibility, prevent fraud, and more. Leveraging AI-driven customer intelligence, Glassbox enables enterprises to deliver secure, proactive, and preventative digital experiences. Its solutions are trusted by highly regulated organizations, including SoFi, Cal, and many others.

We are growing and have been recognized by G2 as one of 2024's Top 50 Software Companies worldwide.

If you are a dynamic, successful, experienced, metrics-driven leader, Glassbox might be a great fit.

Will you join us in this journey?

What Will You Do?

• Own ABM strategy and execution for target account lists in partnership with sales, including multi-touch campaigns, outbound support, and 1:1 or 1:few initiatives
• Plan and launch lead generation programs across digital channels (email, paid social, content syndication, webinars, etc.) to drive MQLs and SQLs
• Develop audience segmentation, messaging, and content strategies that align with buyer personas and journey stages
• Use tools like 6sense, Marketo, and Salesforce to track engagement, score leads, and optimize campaign performance
• Collaborate closely with Sales and RevOps to ensure proper lead handoff, tracking, and follow-up
• Test, measure, and optimize—constantly refine campaigns based on performance metrics and feedback from the field
  
  

• 4+ years of experience in B2B demand generation or ABM roles, ideally in SaaS or tech
• Hands-on experience with ABM platforms (6sense, Demandbase, etc.), marketing automation (Marketo/Hubspot preferred), and CRM (Salesforce)
• Proven ability to generate and convert pipeline through strategic targeting and campaign execution
• Strong collaboration and communication skills—you’re comfortable working across marketing, sales, and product teams
• Analytical mindset and results-driven approach—you know how to turn data into action