Marketing Manager – Maternity Leave Replacement

Lumenis is a global leader in energy-based beauty and medical technology, renowned for pioneering innovations in the aesthetics and vision fields. We’re seeking a highly skilled and strategic Marketing Manager to temporarily join our corporate marketing team as a maternity leave replacement. In this role, you’ll drive brand growth, support product launches, and ensure our global marketing efforts align with our corporate vision..

Role Overvie

wIn this role, you will be a strategic partner within our corporate marketing team, leading key projects, coordinating cross-functional initiatives, and developing campaigns that resonate with our target audiences. You will manage high-impact projects such as product launches, PR campaigns, and corporate brand initiatives, ensuring their seamless execution to meet our strategic objectives

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Key Responsibiliti

• esGlobal Marketing Strategy: Collaborate on the development and implementation of a comprehensive global marketing strategy that drives brand growth and generates leads through digital channels, social media, email, and LinkedI
• n.Product Launch Coordination: Partner with product and regional marketing teams to plan and execute impactful product launches, aligning them with corporate objectives for maximum market impac
• t.Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awarenes
• s.Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategie
• s.Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all region
• s.Performance Tracking & Optimization: Measure and evaluate the performance of global campaigns, refining strategies to optimize reach, engagement, and RO
• I.Public Relations & Brand Visibility: Manage PR activities, including press releases and media outreach, to elevate brand visibility and reputatio
• n.Employer Branding Support: Contribute to employer branding initiatives that support recruitment and retentio
• n.Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project deliver