Product Marketing Manager

Why Join Us?

We are looking for a Customer Product Marketing Manager to be responsible for driving SASE adoption with a focus on existing Check Point customers.

Key Responsibilities

• Develop product messaging that resonates with target audiences.
• Create compelling content such as solution briefs, blog posts, whitepapers, case studies, webinars, and newsletters.
• Develop and share customer success stories and testimonials.
• Analyze customer feedback to inform marketing strategies.
• Develop and execute marketing strategies that engage customers throughout their journey, from onboarding and adoption to renewal and expansion.
• Create and execute targeted campaigns to promote upsell/cross-sell opportunities, feature adoption, training resources, and community engagement.
• Develop customer-focused materials and toolkits for account managers to support renewals, QBRs, and expansion conversations.
  
  

• 3+ years of experience in B2B product marketing, ideally in cybersecurity, SaaS, or enterprise software space (SASE an advantage).
• Bachelor’s degree in marketing, Communications, or a related field.
• Strong storytelling skills with experience in customer-focused roles.
• Proven ability to partner cross-functionally with product, customer success, sales, and marketing teams.
• Demonstrated success building customer advocacy programs and executing retention or expansion campaigns.
• Experience managing customer communications, with strong writing and editing skills.
• Analytical mindset with experience measuring marketing impact through tools like Salesforce, Marketo, or similar.
• Strong project management abilities to drive initiatives from ideation to full execution.
• Excellent, native-level, English.