Lead Product Manager

Bliss Aesthetics is a seed stage (well-funded) consumer focused digital health startup on a mission to help people become the best version of themselves. We’re building a driven, high-growth organization powered by amazing talent and innovative technology.

We are seeking a Lead Product Manager to join our team and lead our main consumer-focused B2C domain and products.

As a Lead Product Manager, you will play a vital role in defining and executing the product plan, ensuring that our products meet the needs of our customers and drive business growth.

Key Responsibilities:

• Own a strategic domain and drive the direction of Bliss’s flagship products, ensuring it’s aligned with the company’s overall goals.
• Develop and manage the product roadmap, from concept to launch, ensuring it meets business objectives and customer needs.
• Command the prioritization of business needs, set milestones, and tackle opportunities and risks early on.
• Use customer insights, market research, and data to inform product decisions, iterating through design and testing.
• Partner closely with technical and business teams to ensure smooth product delivery and seamless integration across the Bliss platform.
• Contribute to a high-performance and innovative team environment, and inspire your colleagues to achieve their best.

Qualifications:

• 8+ years of product management experience with a strong record of delivering successful products.
• Experience in consumer-focused B2C products, web and native apps and in working in a fast-paced environment is a must.
• Proven experience navigating the U.S. market, with insights into customer preferences, purchasing behavior, and cultural trends.
• Strong understanding of marketing and product funnels, including acquisition, activation, retention, and conversion optimization strategies. Experience using A/B testing, analytics tools, and user behavior insights to improve funnel performance.
• Experience in building, optimizing, and managing websites and landing pages to drive user engagement and conversions. Knowledge of UX/UI best practices, SEO, CRO (conversion rate optimization), and performance tracking using tools like Google Analytics, Hotjar, and Optimizely.
• Solid understanding of the product development process, from ideation to launch.
• Proven ability to create user-focused products that balance technology and design.
• Exceptional communication skills, both written and spoken.
• Ability to work independently, with a keen eye for detail and initiative.
• A driven team player with outstanding interpersonal skills.
• Comfortable with ambiguity and able to persevere through challenges.
• Skilled in using data to drive product decisions and communicate insights effectively.
• Highly organized and able to juggle competing priorities.
• Engineering experience is a plus.