Marketing Business Partner – Software Division (Unitask)

We are looking for a talented and proactive marketing professional to join EMET Group's HQ marketing team, with a dedicated focus on the Software Division and its companies.

This role bridges between the Group’s centralized marketing strategy and the unique needs of the business units within the software division.

________________________________________

Key Responsibilities:

• Develop and implement marketing initiatives tailored to the Software Division, aligned with EMET Group’s overall vision.
• Collaborate closely with the individual software companies to understand their business goals, products, and audiences, and translate that into actionable marketing plans.
• Create and manage digital marketing content – including websites, social media, and blogs – with a deep understanding of the software industry.
• Coordinate between the Group’s HQ marketing team and the software companies to ensure brand consistency, messaging alignment, and marketing efficiency.
• Support go-to-market activities, campaigns, and product launches for software solutions and services.
• Lead the planning and execution of marketing events, webinars, and conferences in collaboration with internal teams and external vendors.
• Oversee the work of creative partners (e.g., designers, content writers, digital agencies) and manage marketing budgets where relevant.

________________________________________

Requirements:

• 3+ years of experience in marketing roles – preferably in B2B tech/software environments.
• Experience working with multiple stakeholders or business units simultaneously.
• Proven ability to develop and manage marketing campaigns across digital channels.
• Excellent writing and communication skills – both in Hebrew and English.
• Familiarity with tools such as Google Analytics, email marketing platforms, CMS systems, and social media management tools.
• Strong project management and multitasking capabilities.
• Self-driven, collaborative, and capable of working in a dynamic, multi-company setting.
• Knowledge of graphic design software – an advantage.

Location: The role requires working from different company offices across the central region (Tel Aviv, Petach Tikva, Ramat Gan), typically 1 day per week in each location.