Engagement Product Manager

About the Role: We are seeking a strategic and results-driven Product Manager to lead the development and growth of our dynamic networking and mentoring platform. This role is ideal for a product leader who thrives in building high-value connections between users, driving engagement, and solving complex marketplace challenges—especially overcoming the cold start problem. You will collaborate with cross-functional teams to create an exceptional user experience that fosters meaningful relationships and long-term engagement.

Key Responsibilities:

• Product Strategy & Roadmap: Define and execute a clear product vision and strategy, balancing user needs, business goals, and technical feasibility.
• User Engagement & Growth: Develop and implement innovative strategies to onboard new users and foster engagement, addressing the cold start challenge by leveraging AI-driven recommendations, viral loops, and strategic partnerships.
• Market Research & User Insights: Conduct user research, competitive analysis, and data-driven insights to enhance product features and user experience.
• Cross-functional Collaboration: Work closely with engineering, design, marketing, and customer success teams to align product initiatives with business objectives.
• Performance Measurement: Define and track key product metrics, analyzing user behavior and feature adoption to inform continuous improvements.
• Stakeholder Communication: Serve as the primary advocate for the product internally and externally, articulating priorities, roadmap, and impact to leadership and stakeholders.

Qualifications:

• 3+ years of experience in product management, preferably in social networking, community engagement, or marketplace platforms.
• Proven track record of launching and scaling products that drive user connections and engagement.
• Experience solving the cold start problem, leveraging strategies such as content seeding, network effects, and referral loops.
• Strong analytical and data-driven decision-making skills, with experience using tools like Google Analytics, Mixpanel, or Pendo.
• Ability to balance strategic vision with execution, managing priorities effectively in a fast-paced environment.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders at all levels.
• Familiarity with AI-driven recommendation systems, gamification, or personalization techniques is a plus.
• Experience in higher education or non-profits is a nice-to-have, particularly in roles involving alumni engagement, mentorship, or community building.
• FLUENT/Native English- MUST!

Why Join Us?

• Opportunity to make a meaningful impact by building a platform that connects people and fosters professional growth.
• A collaborative and innovative work culture with a focus on product-led growth.
• Competitive compensation, benefits, and career development opportunities.

If you're passionate about creating products that bring people together and solving engagement challenges at scale, we'd love to hear from you!

Our Office is located in Ra'anana and we work hybrid.

Our working week is Monday-Friday