Online Casino PPC Manager

Role Description

We are seeking an ambitious and creative individual to join our team as a Junior Media Buyer. This entry-level position is ideal for someone with a keen interest in analytics, strong numerical proficiency, and a creative mindset. While prior experience is not mandatory, knowledge in analytics is a significant advantage. Additionally, if you have a passion for playing video games, it's considered an advantage, though it is not directly related to the responsibilities of the role.

Key Responsibilities:

1. Media Planning and Execution:

- Collaborate with the media team to plan, execute, and optimize media campaigns across various channels.

- Assist in negotiating and securing media placements to align with campaign objectives.

2. Data Analysis:

- Utilize analytical skills to interpret campaign performance data, providing insights for optimization.

- Monitor and assess key metrics to enhance the effectiveness of media buying strategies.

3. Market Research:

- Conduct research on industry trends, audience behavior, and competitor strategies.

- Stay informed about emerging trends and technologies in the media landscape.

4. Creative Collaboration:

- Work closely with the creative team to ensure ad creatives align with campaign goals.

- Contribute innovative ideas to enhance the overall impact of media campaigns.

5. Numerical Proficiency:

- Manage and analyze budget allocation for media buying to maximize return on investment.

• - Track and report spending against budgets, providing recommendations for optimization.