Influencer Coordinator

Job Description:

We are looking for a creative and dynamic individual to lead and develop our influencer strategy. This role involves building partnerships with key opinion leaders across social media, enhancing the company’s digital presence, and driving impactful influencer-driven campaigns.

Responsibilities:

Identify, recruit, and maintain relationships with new and existing influencers across platforms such as Instagram, Facebook, YouTube, Pinterest, and Twitter.

Manage the entire influencer collaboration process, from contract negotiations to campaign execution.

Develop and implement an annual influencer marketing strategy to boost brand visibility and engagement.

Oversee and enhance the brand ambassador program to foster community engagement and authentic content creation.

Analyze campaign performance, transforming data into actionable insights for continuous optimization.

Collaborate with the social media and content teams to create innovative and effective campaigns.

Requirements:

1-2 years of experience in global influencer marketing – a must.

Native-level English – a must.

Proven experience working with the U.S. influencer market and identifying social media trends.

Strong marketing orientation, including an understanding of user experience and consumer psychology.

Excellent analytical skills – ability to translate data into insights and recommendations.

Strong visual and creative eye.

Ability to multitask, prioritize projects, and perform well under pressure.

Passion for digital media, social platforms, and community engagement.

Excellent communication and interpersonal skills.

Experience working with lifestyle and fashion influencers – a plus.