Growth & Product Marketing Lead

Job Description

What You’ll Be Doing

• Own and execute a data-driven growth marketing strategy across performance marketing, CRM, and brand initiatives.
• Analyze and optimize the customer funnel, identifying friction points and improving conversion rates across digital assets.
• Lead cross-functional marketing campaigns, spanning paid media, social, email, and app marketing, while optimizing for maximum ROI.
• Manage strategic partnerships and media channels, ensuring an impactful presence across paid, owned, and earned platforms.
• Champion product marketing initiatives, collaborating with product teams to enhance user experience, launch new features, and drive adoption.
• Be hands-on with marketing tools, analytics platforms, and automation systems, implementing optimizations and insights in real-time.
• Quickly learn and adapt to new technologies, products, and systems, ensuring efficient execution of marketing strategies.
• Build and mentor a top-performing marketing team, fostering collaboration between marketing, data, and product functions.
• Define and track key performance indicators (KPIs), using analytics to refine marketing strategies and drive continuous improvement.
• Ensure alignment between global and local marketing efforts, tailoring campaigns to maximize local market success.
  
  

• 6+ years of experience in growth, digital, or product marketing, with a proven ability to drive customer acquisition and retention.
• 1-2 years of leadership experience, mentoring teams and fostering a culture of innovation.
• Strong analytical skills, with expertise in customer journey optimization, performance marketing, and funnel analysis.
• Hands-on experience with digital marketing tools, analytics platforms, and CRM systems, with the ability to implement and optimize strategies directly.
• Ability to learn new products and systems quickly, ensuring seamless integration of marketing efforts with evolving technologies.
• Deep understanding of digital consumer behavior, particularly in digital-first businesses.
• Experience in a fast-paced, high-growth environment, ideally in e-commerce, fintech, or consumer tech (experience in a global company is a plus).
• Fluency in English and Hebrew is a must.
  
  

• Be part of a rapidly growing company shaping the future of on-demand services.
• Lead high-impact marketing initiatives with real business results.
• Work in a dynamic, innovative environment alongside a passionate, collaborative team.
• Competitive salary, benefits, and strong opportunities for career growth.