Content Strategist JB-4070

A dynamic and innovative e-commerce company is seeking for a

talented Retention Content Strategist.

In this role you will help shape and execute our retention marketing

strategy across emails, SMS, and content-driven initiatives.

What You’ll Do

Oversee all content materials for retention and beyond—emails, SMS, blogs, and more.

Direct freelancers, ensuring top-tier execution, and approving all content.

Analyze key retention metrics, spot what’s working (and what’s not), and continuously

suggest improvements.

Develop retention-focused campaign ideas based on trends, customer behavior, and

marketing opportunities (holidays, seasonal events, etc.).

Lead the ideation and management of our blog content, ensuring it aligns with our

retention goals and brand voice.

Work closely with designers, content creators, and marketing leads to bring retention

campaigns to life.

Take initiative, think strategically, and actively find ways to improve our retention efforts.

Deep knowledge of email marketing, segmentation, automation, and flows. Experience

with SMS marketing is a plus.

D2C eCommerce experience in retention marketing, preferably in email & SMS.

A strategic, creative mindset who brings the ideas, and knows how to execute it.

Strong analytical skills— understand KPIs, performance trends, and A/B testing.

Proven experience managing freelancers and ensuring content quality.

Excellent English skills—high level, but not necessarily native.

Self-driven and proactive—you don’t wait for tasks; you create them.

Team player and independent thinker—you collaborate well but can also run with

a project solo.