Marketing Manager

Keshet Digital is Israel’s leading digital media group, managing top digital brands such as mako, N12, 12+, and V1. We operate in a dynamic, innovative environment full of opportunities for creative marketing professionals looking to make an impact and develop groundbreaking marketing strategies.

Job Description: The Marketing Manager is responsible for developing and implementing comprehensive marketing and advertising strategies for Keshet Digital’s brands. The role includes managing marketing operations and leading cross-organizational processes, creating a significant impact on brand growth and activities.

The ideal candidate will have deep expertise in digital content, exceptional creativity, advanced analytical skills, and strong management capabilities to lead large-scale campaigns and achieve measurable results.

Main Responsibilities:

• Develop and lead the marketing strategy and manage the advertising operations (offline + online).
• Plan and execute paid campaigns on various digital media platforms such as Google, Meta, TikTok, Outbrain, Taboola, and more.
• Operate the newsletter system and manage digital communities to increase user engagement.
• Create strategic collaborations with internal and external stakeholders to increase exposure and engagement.
• Lead marketing processes across the organization and drive teams to implement marketing strategies.
• Analyze data and continuously optimize marketing activities, while developing creative data-driven solutions to promote content and brands.
• Report to the Chief Marketing Officer of Keshet Digital.

Required Skills and Experience:

• At least 5 years of experience in brand management in a large organization.
• Deep understanding of content, advertising, and digital media.
• Proven experience in leading cross-platform campaigns, including TV and digital.
• In-depth knowledge of digital advertising tools and social media platforms.
• Strong analytical skills: understanding of measurement, data, and campaign optimization.
• Experience in event marketing, business, and commercial collaborations.
• Creativity and innovation, with the ability to generate and implement new ideas.
• Ability to work in a dynamic, fast-paced environment, meeting deadlines and short timelines.

Why Join Us?

We offer a dynamic, innovative, and challenging work environment, with creative freedom, access to the most advanced platforms, and the opportunity to lead groundbreaking initiatives.