Performance Marketing & Lead Generation Specialist (שכיר מלא או עצמאי חלקי)

Performance Marketing & Lead Generation Specialist

Sales Focus: The US Market, Greenhouse Growers, US Market Partners & Integrators (Experience Required)

התפקיד פתוח למשרה מלאה כשכיר או/ו עצמאי

גמישות לגבי 80% היקף פעילות משרה

אנו גמישים למשרה מרוחקת עם שילוב היברידי

החברה תעבור לאזור עוטף עזה או בסמוך עם החזרה לשגרה

Join a dynamic and innovative AgTech startup that develops advanced optimization solutions for greenhouse crops, helping growers maximize yield and efficiency. We’re expanding our presence in the U.S. market and looking for a skilled Performance Marketing & Lead Generation Specialist to lead our digital growth efforts.

About the Role:

This is a hands-on role for a proactive marketing professional with a proven track record in paid media, lead generation, and performance-driven campaigns. You'll take ownership of our digital mאזורarketing strategy to attract both direct customers (greenhouse growers) and sales partners (integrators, resellers) across the U.S. agricultural sector.

Key Responsibilities:

• Plan, execute, and optimize paid advertising campaigns across platforms like Google Ads, LinkedIn, Meta, and more.
• Develop lead generation funnels that deliver high-quality leads with measurable ROI.
• Research market trends and competitors to identify new opportunities and refine campaign strategies.
• Manage email marketing and nurture campaigns to engage current and potential partners.
• Track, analyze, and report performance metrics, translating data into actionable insights.
• Support branding initiatives through online content, webinars, and participation in industry events.

What You Bring:

• 5+ years of experience in performance marketing, with a strong emphasis on paid media and lead generation.
• Proven success in creating and managing ROI-focused campaigns with limited budgets.
• Deep understanding of the U.S. agricultural market, especially within the greenhouse and specialty crops sectors.
• Proficiency with platforms like Google Ads, LinkedIn Ads, and Facebook Ads, along with marketing automation tools.
• Strong analytical mindset with hands-on experience in campaign measurement and reporting.
• Excellent communication skills and the ability to collaborate effectively across teams.

Bonus Points for:

• Experience in AgTech, automation, or IoT-related products.
• Familiarity with CRM systems like HubSpot or Salesforce.
• Knowledge of SEO/SEM best practices.

Who We Are:

We are a mature-stage, bootstrapped-based, breakthrough startup developing advanced optimization solutions for greenhouse crops, sold to farmers and sales partners in the U.S. market.

We Look For:

A self-motivated, results-oriented marketer with a passion for digital growth.

A data-savvy professional who thrives on optimizing performance and delivering measurable outcomes.

A creative, adaptable individual eager to make a significant impact in a fast-growing company.

Join us in transforming greenhouse agriculture through innovative technology – and help growers achieve more with les