Head of Communications (CEO-focused)

We are seeking an experienced and strategic Head of Communications to work exclusively with our CEO. This role is pivotal in shaping and amplifying the CEO’s personal brand while supporting their communication needs, both externally and internally. The ideal candidate is a skilled storyteller with a deep understanding of social media, personal branding, and executive communications. This position is within AutoDS, a leading e-commerce automation platform recently acquired by Fiverr, operating independently while leveraging new growth opportunities.

Key Responsibilities

CEO Brand Building

• Develop and execute a 3-year roadmap to build and enhance the CEO’s personal brand, focusing on platforms like LinkedIn, Instagram, Twitter, and others.
• Work with ghostwriters, content writers, content creators, editors and agencies to create tailored, high-quality content, including posts, articles, videos, and collaborative campaigns.
• Identify and capitalize on thought leadership opportunities such as public speaking engagements, media appearances, podcasts, and industry partnerships.
• Monitor and adapt strategies based on trends and platform-specific best practices to maximize engagement and reach.
• Build relationships with influencers, journalists, and industry leaders to elevate the CEO’s profile.

External Communications

• Act as the CEO’s trusted advisor and ghostwriter for internal and external communications, including speeches, articles, and social media content.
• Design compelling narratives that reflect the CEO’s vision, expertise, and authenticity.
• Coordinate with PR teams or agencies to manage media opportunities and interviews.

Internal Communications

• Support the CEO in delivering clear, consistent, and inspiring internal messaging for the organization.
• Craft communications for town halls, internal updates, and other company-wide initiatives.
• Ensure alignment between the CEO’s internal and external messaging to foster credibility and transparency.

Strategic

• Regularly analyze and report on the impact of communication efforts, refining strategies for greater effectiveness.

Qualifications

• Proven experience in executive communications, PR, or brand-building, with a focus on personal branding.
• Exceptional writing and storytelling skills, with the ability to adapt tone and style for different audiences and platforms.
• Deep understanding of social media platforms, trends, and best practices for audience engagement.
• Strong strategic thinking combined with a hands-on approach to execution.
• Experience working with C-suite executives or high-profile individuals is highly desirable.
• Excellent interpersonal skills and the ability to manage multiple stakeholders and deadlines.