Media Analyst

A leading digital marketing startup specializing in innovative and groundbreaking projects is seeking a talented Media Campaign Analyst to help manage and understand the effectiveness of our activities on social networks and various media platforms.

Responsibilities:

• Analyze campaign performance across various media channels, including Google Ads, Facebook, Instagram, and more.
• Perform user traffic analyses, understand trends, and identify opportunities to improve campaign performance.
• Extract data reports from various advertising platforms and present findings to management and relevant teams.
• Manage and monitor KPIs to evaluate campaign success, continuously adjusting marketing strategies accordingly.
• Generate insights from reports and data to maximize marketing impact and effectively reach the target audience.

Requirements:

• At least one year of prior experience as an analyst in the media or digital marketing field.
• High proficiency in Excel and experience creating complex reports.
• Experience with data analysis tools such as Google Analytics, Tableau, or other BI tools (advantage).
• Deep understanding of digital advertising processes and paid promotion on platforms like Facebook and Google.
• Strong analytical skills, a data-driven mindset, and the ability to analyze data accurately.
• Excellent communication skills and the ability to present insights clearly to various teams within the organization.

Personal Traits:

• Attention to detail and the ability to work precisely and in an organized manner.
• Curiosity and a desire to deeply understand the trends and data driving campaigns.
• Ability to work in a dynamic and changing environment while quickly adapting to shifting requirements.
• Independent work capability and personal initiative.