Performance Advertising Manager- 3292

We are looking for a Performance Advertising Manager

with experience in e-commerce to oversee and optimize our paid and organic traffic across platforms such as Meta (Facebook and Instagram), Google, and TikTok.

This role involves collaborating with external agencies to drive brand growth and ensure the effectiveness of our digital marketing strategies.

Tasks & Responsibilities:

 Campaign Management: Develop, implement, and manage performance marketing campaigns

across Meta, Google, and TikTok to drive customer acquisition and sales.

 Agency Collaboration: Serve as the primary liaison between our company and external

agencies, ensuring alignment with brand objectives and maximizing ROI.

 Organic Traffic Oversight: Oversee and enhance organic traffic strategies, working closely with

content creators and social media managers to boost brand visibility and engagement.

 Data Analysis: Monitor and analyze campaign performance metrics, providing actionable

insights and recommendations for optimization.

 Budget Management: Manage and allocate advertising budgets effectively across platforms to

achieve business goals.

 Market Research: Stay updated with industry trends, platform updates, and competitor

strategies to inform and adapt marketing efforts.

 Reporting: Prepare regular performance reports for senior management, highlighting key

metrics, insights, and areas for improvement.

Skills & Abilities:

 3 -5 years of experience in performance marketing within the e-commerce sector, specifically

managing campaigns on Meta, Google, and TikTok.

 Fluent English – Must! Other languages – Advantage.

 Bachelor's degree in Marketing, Business, or a related field.

 Experience with SEO and content marketing strategies.

 Master in Excel – Must!

 Strong analytical skills with the ability to interpret data and make data-driven decisions.

 Proficiency in digital marketing tools and platforms, including Google Analytics, Facebook Ads

Manager, and TikTok Ads.

 Proven track record of driving successful digital marketing campaigns in the beauty or related

industry.

 Experience working with external agencies and managing collaborative projects.

 Excellent communication and interpersonal skills.

 Ability to multitask and manage multiple projects in a fast-paced environment.

 Creative thinker with a passion for the beauty industry.