Campaign Specialist

Join our dynamic marketing team as an Email & SMS Campaign Specialist!

In this role, you will be responsible for creating, executing, and optimizing engaging email and SMS marketing campaigns to drive player engagement and retention within the exciting gaming industry.

We are looking for a highly motivated and results-oriented individual with a passion for gaming and a strong desire to succeed in a fast-paced and challenging environment.

Key Responsibilities:

• Develop, execute, and optimize targeted email and SMS marketing campaigns across various channels.
• Collaborate closely with cross-functional teams to align campaigns with overall marketing strategies and business objectives.
• Analyze campaign performance data to identify trends, measure ROI, and optimize future campaigns.
• Utilize data and analytics tools to segment audiences and personalize messages for maximum impact.
• Troubleshoot technical issues related to campaign delivery and platform integration.
• Stay abreast of the latest industry trends, best practices, and competitor activities in the gaming and mobile marketing space.

Requirements:

• Minimum 2 years of Proven experience in developing and executing successful email and SMS marketing campaigns, ideally within the gaming industry.
• Strong analytical and problem-solving skills with the ability to interpret data and draw actionable insights.
• Basic technical understanding of email marketing platforms (e.g., Mailchimp, Marketo), SMS gateways, and relevant marketing technologies.
• Excellent written and verbal communication skills, with a strong ability to craft compelling and persuasive copy.
• Proven ability to work independently and collaboratively within a fast-paced, cross-functional team environment.
• Familiarity with marketing automation platforms is a plus.

Here are some “Why’s” to join us!

• Growth Opportunities & Stability: Be part of a rapidly expanding company with global reach. New brands, new verticals = more opportunities to grow! We have years of experience, with a long way among us. We are here to stay!
• Cutting-Edge Technology: Work with the latest tools and technologies in digital marketing.
• Collaborative Culture: Join a supportive and collaborative team of experts. Here, you have our back & support. “Yes, We Can” is the spirit!
• Career Development: Benefit from ongoing learning and development opportunities.
• “Knowing our roots”: Our company is deeply connected to the fabric of Israeli society, celebrating holidays, remembering historical events, and giving back to our community.