Brand Manager

Company Overview:

At Sweetango, we're redefining sweetness with low-carb, vegan, and low-calorie products that delight taste buds while promoting health and sustainability. Join us in shaping the future of mindful indulgence!

Key Responsibilities:

• Brand Strategy: Develop and implement brand strategies to drive market share, recognition, and consumer engagement.
• Market Research: Analyze consumer trends and competitor activity to inform strategic decisions.
• Cross-Functional Collaboration: Work with product development, marketing, and sales teams to ensure consistent messaging.
• Product Launches & Campaigns: Lead product launches and marketing campaigns to maximize impact.
• Social Media & Influencer Management: Manage social media campaigns and influencer partnerships to build brand awareness and drive sales.
• Brand Performance: Track and optimize brand performance using key metrics and consumer feedback.

Required Skills and Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• Proven brand management experience 2 years minimum, preferably in the food, beverage.
• Expertise in social media management (Meta, TikTok, google.) and influencer manger.
• Strong analytical and communication skills.
• Creative, innovative mindset with a passion for health and sustainability.