Ecommerce Product Manager

A dynamic and rapidly growing e-commerce company that produces beauty and wellness products, is looking for a rockstar Ecommerce Product Manager, tasked with overseeing the development and enhancement of the company’s website.

This role requires a deep understanding of the ecommerce landscape, including market trends, consumer behavior, and technology innovations

Responsibilities

• Develop and Execute Product Strategy
• Introduce new site features as needed
• Conduct thorough market research and competitive analysis to identify opportunities and stay ahead of industry trends
• Create a high level of website functionality, and deliver the optimal user experience.
• Collaborate closely with design, engineering, marketing, and sales teams to ensure successful product development and launch.
• Monitor and analyze ecommerce product performance metrics, including sales, conversion rates, and customer satisfaction, and use this data to make informed decisions about product strategy and development.
• Utilize data and analytics to monitor product performance, identify areas for improvement, and inform product decisions.
• Conduct A/B testing to determine the most effective design elements and call-to-action placements.
• Ensures accurate and timely content updates
• Personalization and customer segmentation
• Manage and optimize email marketing campaigns and oversee the customer club/card program to enhance customer engagement and loyalty

Qualifications

• 3-4 years experience in Ecommerce Product Management
• Proven ability testing the economic substance of revenue and performing data analysis.
• Proven ability to develop and execute product roadmap
• Data-driven problem-solver with a proven track record in ecommerce
• Strong understanding of ecommerce platforms and technologies
• Excellent project management and organizational skills
• Exceptional communication and interpersonal skills
• Experience in optimize and improve user experience and interface
• Experience in track and report on ecommerce CRO and KPIs
• Usage of analytics tools to monitor sales trends, conversion rates, and customer engagement
• Experience in email marketing and managing customer loyalty programs
• Ability to work independently
• Ability to generate and execute new ideas
• Familiarity with with CSS, SQL - an advantage
• Familiarity with with Figma, Canva - an advantage
• Experience with Automation/ABTesting systems - a big advantage
• Bachelor’s degree in Business, Marketing, Computer Science, or a related field. MBA - an advantage