Marketing Operations Manager

Come join our team that is on a mission to reinvent how developers share and write code using AI. With offices in Tel Aviv and New York City, Swimm was named one of the top 3 best startups to work for by Dun & Bradstreet. We like coffee, rubber duck, and a good dad joke (and we're not ashamed of it). 

About the role:

We’re looking for a motivated, innovative, and results-driven person, with a passion for marketing, user experience, and optimization. As Swimm’s Marketing Operations Manager, some of your responsibilities include the following:

• Assisting in planning, developing, and implementing automated marketing campaigns in order to increase user retention, engagement, and conversion rates. 
• You’ll need to know our users and their needs, set up and deploy new emails and in-product flows, and analyze and optimize for specific segmentations. 
• Identifying new opportunities for the user lifecycle, and driving engagement and retention efforts that have a direct impact on the business growth and revenue goals.
• Managing end-to-end automated marketing campaigns: from ideation, through set up and segment, and ends with analysis and optimization.
• Continuously experimenting: executing A/B tests on email concepts, subject lines, content, CTAs, sending times, layouts, and more.
• Collaborating with designers and copywriters, identifying target audience segments, and capturing feedback from multiple stakeholders.
• Building a cross-channel experience with several touchpoints, like emails, in-product, and pushing to create automated, triggered, and transactional programs.
• Monitoring and analyzing campaign ongoing and end results, to deliver recommendations based on insights and troubleshooting when necessary.

Your qualifications and experience:

• 3+ years of experience in marketing Operations in a SaaS company.
• Experience working with Salesforce and HubSpot.
• Understanding of email best practices for email creatives, templates, metrics and associated KPIs, segmentation, dynamic content, and testing methodologies.
• Experience working with marketing analytics, working with large sets of data and numbers.
• Self-motivated, creative thinker with a “can-do” attitude.
• Project management skills with exceptional attention to detail.
• Analytical mind, with the ability to make data-driven recommendations.