Digital Marketing Client Supervisor

Bakara is a consulting firm specializing in media strategy, planning, analysis, and auditing. We support numerous advertisers in the Israeli market. Our focus is on building effective strategies, planning, analyzing, and monitoring media, without purchasing media directly. We act as professional advisors, guiding clients in managing their media activities with advertising agencies, media and digital agencies, and in-house media buying to optimize costs and enhance advertising effectiveness.

Role Overview:

The Digital Client Manager serves as the primary professional contact for clients in digital marketing. Daily tasks involve interaction with various levels within marketing and advertising departments of organizations. This role includes responsibility for advising and developing digital marketing strategies, supporting marketing and advertising campaigns (media planning), ongoing analysis and optimization of media budgets, and improving the effectiveness of advertising budgets to achieve clients' business objectives.

Key Responsibilities:

Provide strategic advice for digital marketing initiatives.
Plan and execute marketing campaigns.
Continuously analyze and optimize media budgets.
Enhance the effectiveness of advertising spending to meet client goals.

Requirements:

Strong sense of responsibility, organization, and attention to detail.
Experience managing clients with significant digital marketing and advertising activities.
Proven expertise in developing and implementing digital strategies.
Proficient in major digital advertising platforms: Google, Facebook (mandatory), TikTok, IDX, Taboola, Outbrain, etc.
Ability to access advertising systems for data extraction and activity validation.
Strong analytical skills and data analysis for generating marketing insights.
Proficient in Microsoft Office applications, particularly PowerPoint and Excel (including complex functions, VLOOKUP, and PivotTables).
Familiarity with analytics tools such as Google Analytics, Appsflyer, and Google Firebase is a plus.
Working Conditions: This is a full-time position based at our office in Ramat Hasharon.