We are seeking a dynamic and results-driven Sales and Marketing Specialist to join our team in the CFD (Contract for Difference) trading and online business sector. In this role, you will leverage cutting-edge AI tools and data-driven strategies to drive growth, increase customer acquisition, and optimize marketing performance. Your ability to blend AI-powered technology with innovative sales tactics will play a key role in expanding our market presence and boosting revenue. Be part of a forward-thinking team in the fast-evolving CFD and online business space. Leverage the latest AI tools to innovate and drive business growth. Competitive salary, performance-based bonuses, and opportunities for career advancement.

Key Responsibilities:

• Utilize AI-driven customer relationship management (CRM) tools to identify high-value leads, automate outreach, and enhance prospecting efficiency.
• Leverage AI-powered chatbots and sales analytics platforms to personalize customer interactions, nurture relationships, and streamline the sales funnel.
• Design and implement data-driven sales strategies to expand our customer base in the CFD trading market.
• Work with sales automation tools to enhance performance tracking, customer segmentation, and lead scoring.
• Develop and execute innovative marketing campaigns across multiple digital channels (email, social media, SEO, paid ads), utilizing AI tools for content optimization and performance tracking.
• Use predictive analytics and AI-powered tools to identify market trends, customer behaviours, and competitor activities, helping shape effective marketing strategies.
• Implement AI-driven personalization to tailor marketing messages, increasing engagement rates and conversions in the online business and financial trading sectors.
• Optimize ad spend through AI tools that provide insights on audience targeting, bidding strategies, and ROI maximization.
• Analyze campaign performance and sales metrics using AI-powered analytics platforms to deliver real-time insights and continuous optimization.
• Present actionable reports to stakeholders on sales conversions, customer acquisition costs (CAC), and lifetime value (LTV), identifying opportunities for improvement.
• Monitor and forecast industry trends with AI tools to stay ahead of market demands and adapt strategies accordingly.
• Employ AI-powered customer service tools to provide seamless support, reduce response times, and enhance overall customer experience.
• Develop personalized retention campaigns using AI to predict churn and proactively engage with customers at risk of leaving.
• Track and analyze customer feedback using sentiment analysis tools to improve product offerings and service quality.
• Collaborate with cross-functional teams (Product, Finance, Tech) to align sales and marketing efforts with business goals.
• Work closely with the product development team to ensure that customer feedback and market insights are incorporated into product innovations.

Qualifications:

• Bachelor's degree in Marketing, Business, Finance, or a related field.
• 3+ years of experience in sales and marketing, preferably in the CFD, fintech, or online business industries.
• Strong proficiency in AI-driven marketing and sales tools such as CRM platforms (e.g., Salesforce with AI add-ons), predictive analytics (e.g., HubSpot AI, Marketo), and customer sentiment analysis (e.g., MonkeyLearn).
• Proven experience with digital marketing, including SEO, SEM, social media, and email marketing.
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Excellent communication, presentation, and negotiation skills.
• Familiarity with CFD trading, financial products, or the online business landscape is highly desirable.
• Experience using AI-powered content creation tools (e.g., Copy.ai, Jasper) to produce high-quality, engaging marketing materials.
• Knowledge of AI algorithms influencing pricing models, bidding strategies, and customer segmentation.

This job description emphasizes the integration of AI tools in sales and marketing strategies within the CFD and online business sector, catering to the growing demand for tech-driven approaches in financial markets