CRM Manager Sport

You can argue who's greater, Messi or Ronaldo, but if you have a decisive opinion about it, perhaps your place is with us...

The CRM Sportsbook Manager is responsible for sportsbook vertical performance for the 888 Sport brand (Part of the Evoke Group).

The role is focused on ensuring the Sportsbook reaches targets with a strong commercial focus coordinating between multiple resources and departments.

As a CRM Manager you will be responsible for creating and managing all user communication and offering, while constantly optimizing various KPIs.

Job will require creation of marketing campaigns from head to toe, and full analysis of the ongoing activity in the sport client.

You would also be working closely with Commercial, Operations and Country managers, Product, Trading, Client Management and Risk teams to deliver best experience in each of the markets and increase Player Retention.

What you will be doing

• Driving growth on Sportsbook product vertical in all markets.
• Initiate and develop a marketing strategy for improving user performance and increase profitability, manage, and promote marketing projects from head to toe while working with numerous operational interfaces.
• Develop & manage both mass market and segmented marketing strategies for existing players, while utilizing various channels & marketing tools.
• Work closely with Sports Trading, Client Management and Risk teams to ensure Sportsbook offers are optimized.
• Keep up to date with industry trends and provide competitor analysis where relevant.
• Constantly evaluate promotions and optimize them to improve performance.
• Manage the bonus spend budget and ensure campaigns are helping to achieve the overall targets.

Who we are looking for

• 2+ years’ experience in CRM or experience in a similar marketing role (Must).
• Experience in CRM Sport betting or Gaming (Advantage).
• Bachelor’s degree in the field of management/ Economics or any equivalent field.
• Deep knowledge and passion for Sports and/or Gaming.
• Fluent English (Must), additional languages (Advantage).
• Excellent analytical and presentation skills.

More about evoke

We’re a business that embraces change and progress. The power behind big name brands William Hill, 888 and Mr Green, evoke is the new name for 888 Holdings. Marking a new sense of purpose, direction and ambition for the business, there couldn’t be a more exciting time to join us as we accelerate our journey to bring even greater delight to our customers with world-class betting and gaming experiences. That’s the future. That’s evoke.

At evoke, you’ll benefit from flexibility and a culture built on trust. We’ll give you the space to be yourself and the tools you need to protect our customers while they play. We’ll invest in your future to help you develop your unique strengths and build a career that’s right for you.

Apply

At evoke, we prioritize diversity, equity, and inclusion for the benefit of our company, employees, and communities. We foster a welcoming and safe workplace that values all forms of diversity and provides opportunities for growth.

Sound good? Then you belong at our place! The first step in the recruitment process is kickstarting your application, followed by an initial screening call and an interview stage.

Apply today to kickstart your application with the evoke Family!