Marketing Automation Manager

MAËLYS is one of the fastest-growing global D2C startups with a self-built e-commerce platform that allows us to leverage data and optimize marketing funnels to bring clinically tested body care products to women worldwide. With years of rapid growth and millions of customers worldwide, MAËLYS is on track to become one of the biggest body care brands in the world.

We are a team of people who want to make lasting, impactful changes, who live (and love) to see results, who innovate with passion, and who love a good sense of humor. Is our vibe your vibe?

We are looking for a talented individual CRM Manager who plays a central role in developing and implementing effective CRM strategies using marketing automation tools. Analyze customer data to identify trends, measure campaign performance, and optimize customer journeys. Collaborate closely with fellow CRM Managers, designers, and analysts to ensure a seamless customer experience.

It's going to work for you too…

You’ll shape the future of customer experience & your love for customer retention in a new and fastest-growing brand, by using innovative marketing automation tools. Grow your expertise in CRM, systems data analysis, and team collaboration, while working with senior management and make a direct impact!

Your life at MAËLYS will look like…

• Mornings begin with coffee and data. Dive into reports to uncover hidden insights and fuel personalized journey crafting.
• Set up automated flows, schedule targeted emails, and monitor campaign performance in real-time.
• Develop your skills in CRM, data analysis, and team collaboration.
• Collaborate with fellow CRM experts, designers, and analysts to create cross-channel experiences that resonate with customers.
• Analyze data to identify areas for improvement and iterate on strategies for stronger customer connections.
• Work on exciting projects like new tool integrations, loyalty programs, and cutting-edge personalization techniques.
• Make a tangible impact on MAELYS's customer engagement and growth.

You will thrive in this role if you have…

• At least 2-3 years of a CRM or Marketing Automation role, preferably in e-commerce or retail.
• Proficient in marketing automation tools (Klaviyo, Braze etc.), with the ability to create intricate flows, design personalized campaigns, and analyze performance data.
• Fluent in English- a must.
• Excellent attention to detail and organizational skills for managing multiple projects concurrently.
• Data Driven: understanding data, identifying trends, and translating insights into actionable strategies for optimizing customer journeys.
• Skilled in statistical analysis, A/B testing, and reporting to measure campaign effectiveness and guide decision-making.
• Understanding of customer psychology and behavioral analytics.
• Thrives in a collaborative environment, enjoys brainstorming with colleagues, and effectively communicates strategies and objectives.
• Customer-centric passion for translating needs into personalized experiences that enhance engagement and loyalty.
• Experience with loyalty program development and implementation- a bonus.