Global Digital Senior Manager

Description

Key Responsibilities:

• Consolidate digital requirements from across the enterprise and build an integrated annual digital plan aligned with business objectives.
• Manage the digital budget and resource allocation to enable seamless execution of the digital roadmap.
• Own and govern the organization's digital assets (websites, digital apps, platforms) throughout their lifecycle from development, deployment, and optimization.
• Spearhead implementation of digital projects from planning to launch, collaborating with the business units and managing external agencies/vendors.
• Establish measurement frameworks, KPIs and drive continuous analytics-driven improvements to enhance digital performance and business impact.
• Oversee the management of digital marketing technology stacks (marketing automation systems, web analytics, CMS platforms, eCommerce engines etc.)
• Define digital policies, standards, processes and best practices to enable efficient and consistent digital operations across the enterprise.
• Foster knowledge sharing, alignment and a culture of digital innovation across the organization through governance forums and capability building initiatives.
• Identify opportunities to leverage emerging technologies, digital trends and drive continuous digital transformation to create new business value.
  
  

• Bachelor's degree in Business, Technology, or related field. MBA or master's in digital business strategy is a plus.
• 8+ years of experience leading digital group with marketing orientation, including product management of websites, mobile apps, and digital channels
• Strong business experience combined with a technology-oriented mindset to bridge business needs with digital capabilities.
• Deep understanding of the digital landscape including customer experience, UX/UI design, web/mobile development, digital marketing technologies.
• Proven track record in managing cross-functional product/digital delivery teams and external service providers.
• Excellent stakeholder management, communication and people leadership skills to influence and drive change across the organization.
• Ability to stay current with emerging digital trends, technologies and bring thought leadership in digital innovation and transformation.
• Excellent English