Campaign Manager

We are looking for an Integrated Campaign Manager to join our Corporate Initiatives & Integrated Campaigns team. The candidate has a passion for developing integrated global campaigns in corporate, brand, vertical, demand generation, ABM, and product campaigns to drive Check Point brand awareness across targeted audiences, balancing creativity with go-to market best practices, driving scale and impact. This person can define and prioritize requirements for cross-functional initiatives, collaborating across stakeholder groups to outline campaigns, develop messaging and curate assets key to support each specific campaign. Ensure full integration of campaigns with content leads, paid media, social media, customer references, product marketing, field marketing, PR and comms teams. This person also has the ability to collaborate in a team-oriented environment and communicate globally across position levels.

Responsibilities:

• Develop integrated global campaigns to drive Check Point brand awareness across targeted audiences, balancing creativity with go-to market best practices, driving scale and impact.
• Define and prioritize requirements for cross-functional initiatives, collaborating across stakeholder groups to outline campaigns, develop messaging and curate assets key to support each specific campaign.
• Deliver various types of campaigns to market that reach targeted audiences from business decision makers to IT decision makers to architects and engineers.
• Establish and maintain open lines of communication with all members of the marketing team including international geo teams to understand upcoming launch plans.
• Drive the specific campaign calendar for the company with input from corporate marketing, product marketing, campaign operations and PR.
• With campaign operations, host weekly calls across relevant stakeholders to ensure full integration of campaigns with content leads, paid media, social media, customer references, product marketing, field marketing, PR and comms.
• Ensure implementation of campaigns on time with high quality.
• Drive internal communications and training on campaign launches with sales and partner teams

Desired Background:

• 5+ years of B2B marketing, Campaign Development, Brand Marketing, Integrated Marketing, Advertising, PR, Corp Comms or related field. Experience in marketing operations is a plus.
• Effective project management and organizational skills with attention to detail.
• Ability to collaborate in a team-oriented environment and communicate globally across position levels
• Self-motivated, confident, energetic with strong problem-solving skills
• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Thrive in a fast-paced and ever-changing environment
• Must be eligible to work in the US without sponsorship from an employer now or in the future