Campaign Manager

Company Description

Arlo Digital, a successful daughter company of the advertising agency, Reuveni Pridan, is looking for you!

Arlo is looking for Digital Campaign Managers to work with major clients in various industries, managing campaigns across different platforms such as Google Ads, Facebook, Apple Search Ads, TikTok, Twitter, and more. Responsibilities include practical media management and purchasing, strategic planning, performance analysis, identifying new opportunities, and collaborating closely with marketing, creative, and strategy departments.

Role Description

The Campaign Manager will be responsible for managing day-to-day campaign activities, coordinating with internal teams, overseeing project management.

• Minimum 2-4 years of experience in a digital campaigns management

• Proficiency in Google Ads, Facebook Ads, Google Analytics, Twitter, Apple Ads, Taboola, Outbrain, TikTok, and DV360

• Experience in local marketing 

• Experience in optimization for all the campaign's stages (keywords, audiences, copywriting, landing pages, and conversion rate optimization).

• Deep understanding of attribution models

• Proficient in Microsoft Excel/Google Sheets

Responsibilities:

• Create & manage search ad campaigns to meet performance objectives.

• Conduct thorough data analysis to optimize campaign performance.

• Utilize Excel or Google Sheets for data manipulation.

• Learn & master various internal systems used for campaign management.

• Stay updated on trends & adapt strategies to align with changing market dynamics.

• Think creatively to troubleshoot & resolve campaign-related issues.

• Work independently, demonstrating self-motivation & an ability to think critically.